Maria Eduarda Freitas
Toronto,ON
Summary
Dedicated and adaptable professional with a proactive attitude and the ability to learn quickly. Strong work ethic and effective communication skills. Eager to contribute to a dynamic team and support organizational goals.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Media Analyst
MV
03.2023 - 06.2024
- Responsible for developing and executing paid media strategies across various channels, including Google Ads, Facebook Ads, and LinkedIn Ads.
- Successfully increased website traffic and generated high-quality leads, exceeding company targets.
- Assisted with budget management by providing cost estimates for various initiatives.
- Evaluated potential new media partners and vendors for future campaigns.
- Assessed the impact of changes made during the course of a campaign.
- Collaborated with other departments to ensure consistency between plans and execution.
Social Media Consultant
Consultoria 7
06.2020 - 03.2023
- Prepared presentations outlining key insights from campaign performance metrics.
- Led brainstorming sessions with internal teams to generate creative ideas for campaigns.
- Provided monthly reporting on KPIs, including impressions, clicks, and cost per click.
- Analyzed competitor activity and developed strategies to stay ahead of the competition.
- Identified new opportunities for growth through innovative approaches.
- Worked closely with the creative team to develop effective ad copy and visuals for campaigns.
- Implemented tracking solutions such as Google Analytics to monitor conversions.
- Managed budgets to ensure optimal use of resources in line with client goals.
- Assessed the effectiveness of existing campaigns and made recommendations for improvement.
Project Manager
W2
08.2019 - 06.2020
- Facilitated resolution of conflicts between team members when necessary.
- Created and implemented processes to ensure successful completion of projects.
- Provided guidance to team members regarding tasks assigned to them.
- Developed and maintained project plans, timelines, and budgets.
- Implemented effective communication protocols between internal teams working on different aspects of a given project.
- Led meetings with internal team members, consultants and contractors.
Education
MBA - Business Analysis And Process Management
Sheridan College Institute of Technology And Advanced Learning
Mississauga, ON04-2025
Skills
- Advertising Strategy
- Campaign Planning
- Search Engine Optimization (SEO)
- Budget Development
- Creative Problem-Solving
- KPI Management
- Digital Marketing Management
- Social Media Marketing
- Strategic Planning
- Campaign Management
- Team Leadership
- Project Management
- Marketing Strategies
- Digital Media
- Brand strategy
Certification
Copywriting-Rock University-Jan 22
Digital Marketing Strategy-University of the Arts London-Jun 15
Social Media Marketing-University of the Arts London-Jun 15
Languages
Portuguese
Native/ Bilingual
English
Professional
Spanish
Limited
Timeline
Media Analyst
MV
03.2023 - 06.2024
Social Media Consultant
Consultoria 7
06.2020 - 03.2023
Project Manager
W2
08.2019 - 06.2020
MBA - Business Analysis And Process Management
Sheridan College Institute of Technology And Advanced Learning
Similar Profiles
Marcos MirandaMarcos Miranda
Road Supervisor at MVRoad Supervisor at MV
Arlicia CravenArlicia Craven
Professional Driver at MV Transportation ServicesProfessional Driver at MV Transportation Services
Eugene FordEugene Ford
Driver at MV TransportationDriver at MV Transportation
Anmol FarishtaAnmol Farishta
Tutor at TutorTutor at Tutor
Jose Alfonso TaboadaJose Alfonso Taboada
Content Curator at Score Media & GamingContent Curator at Score Media & Gaming