Manasvi Thakur
Mississauga,ON
Summary
Articulate Public Relations and Communications Professional with 7 years of experience developing innovative, original communication and crisis communication strategies. Quality driven and proactive at providing strategic client counsel on internal and external communications, followed by tactical implementation of digital and PR campaigns. Successful at spearheading fully integrated robust media strategies and influencer campaigns while providing guidance to teams on best practices and handling crisis communications. Passionate team player with exceptional account management and leadership skills. Strong technical and creative writing skills, as well as strong verbal and presentation abilities. Demonstrated skills to form effective working relationships with internal and external stakeholders, working under pressure; adapting to new situations and challenges, and managing complex strategic communication programs with tight budgets to best enhance the organizational brand.
Overview
7
7
years of professional experience
1
1
Certification
Work History
PR MANAGER
BUBBLEGUM CANADA
02.2023 - Current
- Raised brand awareness through consistent marketing efforts and product campaign launches.
- Designed and implemented strategic business plan objectives.
- Aligned projects and daily activities with company vision, strategies and tactics.
PR & Communications
Independent Consultant
05.2022 - 11.2022
- Tenacious PR professional with huge growth and leadership potential and diverse experience working across sectors such as capital markets, financial services, crypto, B2B Technology, fintech, lifestyle & luxury lifestyle, retail, FMCG, Retail, F&B, beauty,travel, sports, gaming, education, healthcare,HR, and so on
- Designed and implemented fully integrated PR and communication strategies & campaigns including social media and influencer programs
- Demonstrated strong organizational, time management, communication, and interpersonal skills
PR & Social Media Specialist
Gofleet
02.2022 - 05.2022
- Developed social media calendar, which included scheduling email blasts, social media posts, marketing campaigns and website updates
- Strategized social media campaigns for clients, helping to meet goals and reach untapped potential customers by doubling organic traffic to 100% in month
- Managed social media accounts for clients, generating interest for existing and upcoming product or service releases
PR Manager
Madchatter Brand Solutions
05.2021 - 02.2022
- Contributed to the firm’s business development initiatives
- Developed innovative and strategic programs and garnered over 5Cr+ PR value for clients through organic coverage
- Managed day-to-day client communications and serve as an effective account lead across multiple accounts with limited senior support
- Managing junior team members, providing day-to-day mentoring, and constructive feedback to nurture growth and elevate development
- Prepared RFP and RFQ responses for new business pitches and presentations
Senior PR Executive
Madchatter Brand Solutions
12.2020 - 05.2021
- Managed high-level client contact and every aspect of the client relationship
- Demonstrated exceptional account management and leadership skills and engaged directly with senior-level clients
- Wrote engaging and successful media materials including editorial pieces, media advisories, press releases, briefing books and so on
- Efficient at managing consumer, corporate, financial, B2B content, and so on
Associate Account Executive
Adfactors PR
01.2019 - 12.2020
- Managing client accounts and ensuring that clients receive the best possible media exposure
- Keeping clients up-to-date on new promotional opportunities and on the progress of their current PR campaigns by monitoring media coverage and reporting back to the clients via email, over the phone, and through presentations
- Performed as the liaison between the client and the agency, as well as speaking to the media and general public on their behalf
Associate Account Executive
Devendrasingh & Associates
09.2017 - 01.2019
- Providing the brand with good regional media exposure
- Compiling and presenting daily status reports for understanding the progress and positioning
- Demonstrated superior writing skills, and strong verbal and presentation skills
Trainee Writer
Lumina Datamatics
07.2016 - 09.2017
- Creating indexes and abstracts of articles or journals as per client requirements
- Gaining understanding of in-house content creation tools and quality standards
- Ensure all-around consistency (style, fonts, images, and tone)
Education
MBA - Marketing & Leadership Strategy
NMIMS University
Master of Arts - Journalism & Mass Communication
Amity University
Post Graduation Diploma - Broadcast Journalism
MIT ADT University
Bachelor of Arts - Journalism
M.L.Dahanukar College (Mumbai University)
Skills
- Media & Social Media Communications
- Reputation Management
- Creative, Flexible and Adaptable
- Strategic Communication and Crisis Management
- Advanced editing and proofreading; Presentation skills
- Internal and External Communications
Certification
- Certificate for Specialization in Marketing Communication & PR
- Specialization in Social Media & Content Marketing
- Post Graduate Certification in Digital Marketing & Communication - AdfactorsPR
Timeline
PR MANAGER
BUBBLEGUM CANADA
02.2023 - Current
PR & Communications
Independent Consultant
05.2022 - 11.2022
PR & Social Media Specialist
Gofleet
02.2022 - 05.2022
PR Manager
Madchatter Brand Solutions
05.2021 - 02.2022
Senior PR Executive
Madchatter Brand Solutions
12.2020 - 05.2021
Associate Account Executive
Adfactors PR
01.2019 - 12.2020
Associate Account Executive
Devendrasingh & Associates
09.2017 - 01.2019
Trainee Writer
Lumina Datamatics
07.2016 - 09.2017
MBA - Marketing & Leadership Strategy
NMIMS University
Master of Arts - Journalism & Mass Communication
Amity University
Post Graduation Diploma - Broadcast Journalism
MIT ADT University
Bachelor of Arts - Journalism
M.L.Dahanukar College (Mumbai University)
Similar Profiles
Kareem AlkurdiKareem Alkurdi
Freelance Actor at The Imaginarium Films / Bubblegum production / Arab Telemedia co. / Chickmania productionFreelance Actor at The Imaginarium Films / Bubblegum production / Arab Telemedia co. / Chickmania production
Cruz SneddonCruz Sneddon
Modeling Agent at Bubblegum CastingModeling Agent at Bubblegum Casting
Nihal BrarNihal Brar
Actor at Bubblegum CastingActor at Bubblegum Casting
NADEEM M AKHTARNADEEM M AKHTAR
Clinical Research Coordinator III in Multi-Clinical Trials (NASH) and Cirrhosis [phase 2 and 3 ] at Fresno Clinical Research CenterClinical Research Coordinator III in Multi-Clinical Trials (NASH) and Cirrhosis [phase 2 and 3 ] at Fresno Clinical Research Center
Nile Denmark VergoniaNile Denmark Vergonia
Consolidator at ArconasConsolidator at Arconas