Summary
Overview
Work History
Education
Skills
Websites
Certification
Timeline

Manasvi Thakur

Public Relations & Communications Specialist
Toronto ,Ontario

Summary

Articulate Public Relations and Communications Professional with 7 years of experience developing innovative, original communication and crisis communication strategies, as well as providing strategic client counsel on internal and external communications, followed by tactical implementation of digital and PR campaigns. Successful at spearheading fully integrated robust media strategies and influencer campaigns while providing guidance to teams on best practices and handling crisis communications. Passionate team player with exceptional account management and leadership skills. Decisive and self-assured, with strong technical and creative writing skills, as well as strong verbal and presentation abilities. Demonstrated skills to form effective, consultative working relationships with internal and external stakeholders, working under pressure; adapting to new situations and challenges; and managing complex strategic communication programs with tight budgets to best enhance the organizational brand.

Overview

7
7
years of professional experience
10
10
Certification

Work History

PR & Communications

Independent Consultant
03.2022 - Current
  • Tenacious PR professional with huge growth and leadership potential and diverse experience working across sectors such as capital markets, financial services, crypto, B2B Technology, fintech, lifestyle & luxury lifestyle, retail, FMCG, Retail, F&B, beauty,travel, sports, gaming, education, healthcare,HR, and so on
  • Designed and implemented fully integrated PR and communication strategies & campaigns including social media and influencer programs
  • Demonstrated strong organizational, time management, communication, and interpersonal skills

Internal PR & Communications Specialist

Kulfi Collective
2022.03 - 2022.11

PR Manager

Madchatter Brand Solutions
05.2021 - 02.2022
  • Contributed to the firm’s business development initiatives
  • Developing innovative PR & marketing strategies and campaigns, considering their clients’ goals and opportunities, as well as their needs and budget that elevated their voice and thought leadership.
  • Developed innovative and strategic programs and garnered over 5Cr+ PR value for clients through organic coverage
  • Managed day-to-day client communications and serve as an effective account lead across multiple accounts with limited senior support
  • Managing junior team members, providing day-to-day mentoring, and constructive feedback to nurture growth and elevate development
  • Efficient at managing consumer, corporate, financial, B2B content, and so on
  • Prepared RFP and RFQ responses for new business pitches and presentations

Senior PR Executive

Madchatter Brand Solutions
12.2020 - 05.2021
  • Managed high-level client contact and every aspect of the client relationship
  • Demonstrated exceptional account management and leadership skills and engaged directly with senior-level clients
  • Wrote engaging and successful media materials including editorial pieces, media advisories, press releases, briefing books and so on.

Associate Account Executive

Adfactors PR
01.2019 - 12.2020
  • Managing client accounts and ensuring that clients receive the best possible media exposure
  • Keeping clients up-to-date on new promotional opportunities and on the progress of their current PR campaigns by monitoring media coverage and reporting back to the clients via email, over the phone, and through presentations
  • Performed as the liaison between the client and the agency, as well as speaking to the media and general public on their behalf

Associate Account Executive

Devendrasingh & Associates
09.2017 - 01.2019
  • Providing the brand with good regional media exposure
  • Compiling and presenting daily status reports for understanding the progress and positioning
  • Demonstrated superior writing skills, and strong verbal and presentation skills

Trainee Writer

Lumina Datamatics
07.2016 - 09.2017
  • Creating indexes and abstracts of articles or journals as per client requirements
  • Gaining understanding of in-house content creation tools and quality standards
  • Ensure all-around consistency (style, fonts, images, and tone)

Education

MBA - Marketing & Leadership Strategy

NMIMS University

Master of Arts - Journalism & Mass Communication

Amity University

Post Graduation Diploma - Broadcast Journalism

MIT ADT University

Bachelor of Arts - Journalism

M.L.Dahanukar College (Mumbai University)

Skills

  • Social Media Monitoring
  • Reputation Management
  • Public and Media Relations
  • Corporate Communications
  • Multitasking Abilities
  • Creative, Flexible and Adaptable
  • Communication planning & Crisis Management
  • Strong written and verbal communication skills
  • Organization and Time Management
  • Advanced editing and proofreading
  • Microsoft Dynamics
  • Media Communications
  • Creative Strategies
  • Professional Networking
  • Presentation skills
  • Social Media Content Creation
  • Digital Communications
  • Public Presentations
  • Critical Thinking
  • Internal and External Communications

Websites

Certification

  • Certificate for Specialization in Marketing Communication & PR

  • Specialization in Social Media & Content Marketing

  • Post Graduate Certification in Digital Marketing & Communication - AdfactorsPR

Timeline

Internal PR & Communications Specialist - Kulfi Collective
2022.03 - 2022.11
PR & Communications - Independent Consultant
03.2022 - Current
PR Manager - Madchatter Brand Solutions
05.2021 - 02.2022
Senior PR Executive - Madchatter Brand Solutions
12.2020 - 05.2021
Associate Account Executive - Adfactors PR
01.2019 - 12.2020
Associate Account Executive - Devendrasingh & Associates
09.2017 - 01.2019
Trainee Writer - Lumina Datamatics
07.2016 - 09.2017
NMIMS University - MBA, Marketing & Leadership Strategy
Amity University - Master of Arts, Journalism & Mass Communication
MIT ADT University - Post Graduation Diploma, Broadcast Journalism
M.L.Dahanukar College (Mumbai University) - Bachelor of Arts, Journalism

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Manasvi ThakurPublic Relations & Communications Specialist