Mamoun Hefni

• Completed variance analysis and quarterly forecast reporting to maintain data integrity and accuracy.
• Recommended financial actions by assessing options in relation to company goals increasing ROI.
• Prepared monthly P&L statements and pro-forma financial models to assess current and projected financial performance.
• Recommended debt structures by analyzing refinancing options and identifying opportunities for cost savings.
• Monitored KPI to identify cause of unexpected variances.

Finance Business Partner - Sales role:

• Established internal controls, workflows and policies for tracking selling prices and reporting profit margin generated from new deals.
• Produced automated weekly/monthly reporting for sales team to summarize financial performance, target achievements and explain key variances.
• Obtained quarterly performance review reporting and analysis for senior management to provide insights and support in decisions making based on financial impact.
• Collaborated with AR team in resolving the collection process from customers resulted in reducing the AR DSO by 44% from 119 days to 66 days.
• Increased the company revenue by 14% in 2019, after identifying and resolving revenue gaps throughout 5 months program.
• Reducing 44% of the company cost of sale in 2020 by propose and implemented one year cost-effective plan.

• Established core financial processes, including vendor setup and payment, operational expenses, administration of bank accounts, reconciliations and cashflow control.
• Coordinated the full month end procedure, including preparation of balance sheets, income statements, and trial balance statements.
• Hired a team of four members, two seniors and two intermediate. Managed and guided them to ensure the department efficiency and contribution in achieving the organization overall goals.
• Administered payroll, company benefits packages, social security activities reporting as authorized admin, employee’s income taxes and corporate events.
• Expanded my role and responsibilities after two years, from local accounting to manage five countries in the MENA region (Jordan, Egypt. Lebanon, Saudi Arabia and UAE).
• Enhanced the department operation and accuracy by automating the customers billing process, in cooperation with the technical team, resulted to reduction in monthly billing activity from 3 days to 5 minutes.
• Established semi-automated process for month end revenue recording and reduced the activity effort from 5 days to 20 minutes.