Summary
Overview
Work History
Skills
Timeline
Generic

Maha El Sekaf

Laval,QC

Summary

Motivated marketing communications professional, with proven record of boosting sales and customer loyalty through individualized service. Resourceful individual skillful in learning customer needs, directing to desirable merchandise and upselling to meet sales quotas. Committed to strengthening customer experiences with positivity and professionalism when answering requests and processing sales. Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.

Overview

25
25
years of professional experience

Work History

Brand and Retail Consultant

L'Oreal
09.2022 - Current
    • Planned, implemented, and tracked sales and marketing strategies to promote brand products.
    • Created and managed budgets to maximize brand reach and engagement.
    • Researched and identified new opportunities for product and brand development.
    • Organized and delivered training sessions for new product content and technological advancements.

Sales Manager

Chanel
06.2015 - 09.2022
    • Handled customer relations issues, enabling quick resolution, and client satisfaction.
    • Resolved customer issues quickly to close deals and boost client satisfaction.
    • Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
    • Recruited and hired top-level talent to add value and expertise to sales department.

Sales Manager

Clarins
01.2011 - 01.2015
    • Maintained ethical and positive working environment to reduce turnover and promote high retention rates.
    • Attended industry shows, conventions, and other meetings with primary mission of expanding market opportunities.
    • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
    • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.

Marketing Professional

JEAN COUTU
03.2010 - 12.2011
    • Identified appropriate marketing channels and target customers for campaigns.
    • Planned marketing initiatives and leveraged referral networks to promote business development.
    • Onboarded new team members and coached personnel in marketing tasks.
    • Maintained inventory of marketing literature, archive files and sample files.

Supervisor of Operations

Pharmaprix
12.2008 - 03.2010
    • Performing schedules and inventories - Sales management and event planning - Evaluating team members - Attending all annual training on new products.
    • Identified and resolved unauthorized, unsafe, or ineffective practices.
    • Established positive and effective communication among unit staff and organization leadership, reducing miscommunications, and missed deadlines.
    • Devised processes to boost long-term business success and increase profit levels.

Sales Manager

HUDSON'S BAY
11.2005 - 12.2008
  • Managing cosmetics department - Meeting and negotiating with suppliers - Developing strategies to achieve goals - Customer service and sales - Solving technical problems - After sales follow-up with customers - Inventory control
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Resolved customer issues quickly to close deals and boost client satisfaction.
  • Met with clients, delivering presentations, and educating on product and service features and offerings.

Sales advisor

LANCASTER GROUP
01.2001 - 01.2005
  • Customer service - Planning sales related work - Coordinating special events - Following-up successful sales strategies
  • Increased sales by offering advice on purchases and promoting additional products.
  • Developed and implemented marketing plans to increase brand awareness and drive sales.
  • Trained and mentored new sales representatives

Store Manager

FEMME DE CARRIERE
01.1999 - 01.2001
  • Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
  • Managed inventory control, cash control, and store opening and closing procedures.
  • Promoted team collaboration, performance, and efficiency by fostering healthy environments focused on mutual success.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.

Skills

  • Upselling Strategies
  • Client Needs Assessment
  • SWOT Analysis
  • Brand Awareness
  • Luxury Retail
  • Strong Communication and Interpersonal Skills
  • Engaging with Diverse Customers
  • Meeting Sales Goals
  • Team Cooperation
  • Adaptable and Flexible
  • Providing Feedback
  • Brand Awareness Generation

Timeline

Brand and Retail Consultant

L'Oreal
09.2022 - Current

Sales Manager

Chanel
06.2015 - 09.2022

Sales Manager

Clarins
01.2011 - 01.2015

Marketing Professional

JEAN COUTU
03.2010 - 12.2011

Supervisor of Operations

Pharmaprix
12.2008 - 03.2010

Sales Manager

HUDSON'S BAY
11.2005 - 12.2008

Sales advisor

LANCASTER GROUP
01.2001 - 01.2005

Store Manager

FEMME DE CARRIERE
01.1999 - 01.2001
Maha El Sekaf