Madison Makepeace
Toronto,ON
Summary
Experienced Business Development Representative with a diverse background and expertise in marketing, sales, and operations. Skilled in consulting with customers to understand their unique needs and providing tailored solutions. Known for building strong relationships that drive increased sales. Results-oriented professional who consistently exceeds targets in a fast-paced, competitive environment. Brings a positive and enthusiastic attitude to each day, creating contagious energy that uplifts the entire team.
Overview
7
7
years of professional experience
Work History
Business Development Representative
Labatt Breweries of Canada
10.2020 - Current
- Manage and maintain over 100 different Retail and On Premise accounts
- Build and manage multiple budgets for clients
- Visit customers to execute marketing plans and ensure continuous availability of products in store
- Work as a team to identify sales development and marketing opportunities for Labatt products
- Execute the implementation of promotional strategies adapted for each client while ensuring maximum visibility
- Create custom programming designed to attract new consumers to businesses through social media, digital marketing design, and interactive brand building concepts
- Attending, running, and participating in brand experience promotions
- Creating route to market plans for our clients (restaurants, bars, and large retail stores)
- Building and maintaining relationships with Labatt’s extensive network of customers
Marketing Internship
Domi Gallucci & Co.
05.2020 - 08.2020
- Designing, organizing & facilitating a virtual conference
- Working with client partners on enhancing their brand and social media platforms
- Compiling research into reports and presentation decks.
Receptionist/Administrative Assistant
Feige Nawrocki LLP
11.2018 - 08.2019
- Assisting in daily office tasks, such as answering emails, taking phone calls and scheduling meetings
- Ensuring that the office ran smoothly by completing reception duties such as ordering supplies and tidying common areas of the office
- Planning the office events such as the annual Christmas party, and monthly employee birthday parties.
Bartender/Server
The Old Boot Pub
06.2018 - 09.2018
- Opening and closing the restaurant
- Taking food and drink orders from guests, while ensuring they had the best experience possible while dining with us
- Tending bar and making drinks
- Counting the beer and liquor at the end of each shift, and restocking it
- Assisting in finding and scheduling the musical entertainment for the weekend events.
Server
St. Louis Bar & Grill
10.2017 - 05.2018
- Opening and closing the restaurant
- Taking food and drink orders from guests, while ensuring they had the best experience possible while dining with us
- Training new staff in the server positions.
Education
Sport & Event Marketing, Postgrad Diploma -
George Brown College
Toronto, ONBachelor of Arts, Criminology & Sociology -
St. Thomas University
Fredericton, NBHigh School Diploma -
Oromocto High School
Oromocto, NBSkills
- Strong verbal and written communication skills
- Outgoing, energetic
- Proficient computer literacy in MS Office Suite
- Strong problem solving skills
- Relationship Building
- Salesforce
- Well organized
- Self motivating
- Negotiation skills
- Works well under pressure/in fast paced environments
- Works well with others/in a team setting
- CRM Management
Accomplishments
- 2023 Toronto North West Q4 Rep of the Quarter
- Central Ontario's Sales Operations Captain
Activities/Volunteering
- Labatt Women in Beer and Beyond Professional Development Group
- St. Thomas University – Moot Court Team 2014-2015, 2015-2016
- Reena Rumble 2020 (Volunteer)
- Rally for Kids – Pinball Clemons Foundation 2019 (Volunteer)
- Folly Fest Music Festival 2016, 2017 (Volunteer)
- Harvest Jazz and Blues Festival 2015 (Volunteer)
- Fred Rock Festival 2015 (Volunteer)
References
References provided upon request.
Languages
English
Native or Bilingual
Timeline
Business Development Representative
Labatt Breweries of Canada
10.2020 - Current
Marketing Internship
Domi Gallucci & Co.
05.2020 - 08.2020
Receptionist/Administrative Assistant
Feige Nawrocki LLP
11.2018 - 08.2019
Bartender/Server
The Old Boot Pub
06.2018 - 09.2018
Server
St. Louis Bar & Grill
10.2017 - 05.2018
Sport & Event Marketing, Postgrad Diploma -
George Brown College
Bachelor of Arts, Criminology & Sociology -
St. Thomas University
High School Diploma -
Oromocto High School
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