Madeline Mcleod

Dynamic and organized professional with a positive attitude, experienced in event coordination and customer service at Barking Babies. Proven ability to enhance customer experiences through excellent people skills and effective problem-solving. Adept at managing inventory and ensuring smooth operations, contributing to successful events and fostering repeat business.

Energetic and personable, well-suited for roles requiring strong customer interaction and relationship building. Understanding of sales principles and customer service techniques, combined with effective communication and organizational skills. Focused on driving positive customer experiences and achieving sales targets.

New York Fashion Week – Independent Designer

New York, NY | September 2024

• Designed and showcased an original 5-piece collection, reflecting strong trend awareness, personal style, and fashion-forward thinking.
• Led model casting, fittings, and styling, ensuring each look aligned with the brand vision and elevated the overall presentation.
• Collaborated with a creative team (photographers, hairstylists, MUAs) to deliver a cohesive runway experience.
• Managed backstage operations under pressure, demonstrating strong organizational skills, problem-solving in a high-stress environment.

Shadowed Chief Marketing Officer – Aritzia
Vancouver, BC | November 2023

• Gained firsthand insight into Aritzia’s brand strategy and marketing operations by shadowing the CMO for a full workday.
• Observed and participated in internal meetings, contributing questions and reflections to better understand team dynamics and leadership decision-making.
• Interviewed team members across departments to learn about their roles, collaboration styles, and contributions to the client experience.
• Deepened understanding of Aritzia’s unique brand positioning, values, and customer-centric approach from an executive perspective.