Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

MACKENZIE SMITH

Calgary,Canada

Summary

Creative and goal-driven Visual Manager with 7+ years of progressive retail leadership experience, including prior success at Under Armour. Proven track record of executing brand-aligned merchandising strategies, leading high-performing teams, and driving visual standards that enhance customer experience and sales. Passionate about combining visual storytelling with strategic planning to represent athletic brands with precision and energy.

Overview

6
6
years of professional experience
1
1
Certification

Work History

Visual Manager

Gap Inc
09.2022 - 12.2024
  • Lead all visual merchandising operations, maintaining brand identity and driving customer engagement through compelling in-store displays.
  • Partner with cross-functional teams to align visual presentation with marketing initiatives and sales goals.
  • Support store operations including opening/closing procedures, scheduling, payroll submission, and staff training.
  • Collaborate in managing a 50+ person team, fostering a culture of accountability, creativity, and performance.
  • Ensure compliance with company standards and contribute to achieving store financial objectives.

Sales Lead / Key Holder

Under Armour
08.2020 - 09.2022
  • Acted as a brand ambassador, providing leadership in merchandising, customer service, and store operations.
  • Executed visual directives including product placement, markdowns, and promotional signage to maximize impact and sales.
  • Processed deliveries and led floor replenishment efforts aligned with Under Armour's brand presentation standards.
  • Assisted with store openings/closings and trained new team members on visual and operational procedures.
  • Promoted cleanliness, visual consistency, and team collaboration in a fast-paced athletic retail environment.

Starbucks Department Manager

Save-On-Foods
08.2018 - 07.2020
  • Managed all departmental operations including staffing, inventory, scheduling, and compliance with food safety standards.
  • Led a 15+ person team, emphasizing high performance, efficient workflows, and excellent customer service.
  • Controlled costs across labor, product, and operational expenses to stay within corporate budget goals.

Education

Diploma - Graphic Design

Visual College of Art and Design (VCAD)

Certification - Micropigmentation & Paramedical Tattooing

Eternal Beauty Institute

Skills

  • Visual Merchandising Strategy
  • Adobe Creative Cloud (Illustrator, Photoshop, InDesign, After Effects)
  • Microsoft Office Suite
  • Floor Planning & Product Placement
  • Creative Problem-Solving
  • Leadership & Team Development
  • Customer Experience & Brand Storytelling

Certification

  • CPR & First Aid
  • Bloodborne Pathogens

Timeline

Visual Manager

Gap Inc
09.2022 - 12.2024

Sales Lead / Key Holder

Under Armour
08.2020 - 09.2022

Starbucks Department Manager

Save-On-Foods
08.2018 - 07.2020

Certification - Micropigmentation & Paramedical Tattooing

Eternal Beauty Institute

Diploma - Graphic Design

Visual College of Art and Design (VCAD)
MACKENZIE SMITH