Lynda Anne Moore

• Lead generation and prospecting - Identifying and reaching out to potential new clients/customers who could benefit from Level Access's accessibility solutions and services.
• Live website chat
• Building relationships—Developing relationships with prospects through calls, emails, and meetings to understand their accessibility needs and requirements.
• Managing sales pipeline - Tracking leads, opportunities and deals in the pipeline using a CRM system. Forecasting potential revenue.
• Collaborating with sales teams: I work closely with account executives and sales teams to strategize on deals and client acquisition.
• Market research - Staying updated on industry trends, competitor landscape, potential partnership opportunities, etc.

• Lead generation: Identifying and reaching out to potential new clients who could benefit from Igloo Software's solutions.

Prospecting:

• Actively seeking out new business opportunities for Igloo Software.
• Live chat
• Building relationships: Developing initial relationships with prospects through calls, emails, and possibly meetings to understand their needs.
• Pipeline management: Tracking leads and opportunities using a CRM system and managing the early stages of the sales pipeline.
• Market research: Staying updated on industry trends and competitor offerings to better position Igloo Software's products.
• Qualifying leads: Assessing potential clients to determine if they are a good fit for Igloo Software's solutions before passing them to the sales team.
• Outbound sales calls: Call potential clients to introduce Igloo Software and its offerings.
• Providing assessments or consultations: Offering initial consultations to prospects to demonstrate the value of Igloo Software's products.
• Supporting marketing efforts: Collaborating with the marketing team on lead-generation campaigns and following up on marketing-generated leads.

In my role at Softomotive, I took on a newly created position ( just for me ) that combined team leadership and sales enablement responsibilities. This unique role allowed me to leverage my extensive experience in business development to guide and support our sales team while also implementing strategies to enhance our sales processes and outcomes.

As a team lead, I focused on mentoring and developing our sales representatives, while my sales enablement duties involved creating and optimizing sales tools, training programs, and resources to boost our team's effectiveness and efficiency in the market.

• Performance management:

Set performance expectations for team members
Monitor and evaluate team performance
Provide feedback and conduct performance reviews

• Process improvement:

Implement and optimize sales or development processes
Identify areas for improvement in team operations

• Communication and collaboration:
• Act as a liaison between the team and upper management
  Collaborate with other departments to align on goals and strategies
  Report on team progress and performance to upper management
• Strategy implementation:

Ensure the team follows the company's sales or development strategy
Adapt strategies to meet changing market conditions or company goals

• Hiring and onboarding:

Participate in hiring new team members
Oversee the onboarding process for new hires

• Problem-solving:

Address issues within the team or with projects
Develop solutions to overcome challenges

• Training and development:

Identify skill gaps within the team
Organize or conduct training sessions to improve team capabilities

• Goal setting and tracking:

Set SMART goals for the team
Track progress towards these goals and adjust strategies as needed