Luz Serrano
Palmdale
Summary
Hardworking employee with customer service, multitasking, and time management abilities. Devoted to giving every customer a positive and memorable experience.
Highly-motivated employee with desire to take on new challenges. Strong work ethic, adaptability, and exceptional interpersonal skills. Adept at working effectively unsupervised and quickly mastering new skills.
Overview
14
14
years of professional experience
1
1
year of post-secondary education
1
1
Certification
Work History
Chauffeur
Armas construction
San Fernando
04.2021 - 12.2023
- Researched alternate routes in order to avoid traffic delays or road closures due to construction projects or accidents.
- Adhered to state laws governing the operation of motor vehicles when transporting passengers.
- Provided safe, courteous and timely transportation services to customers.
- Communicated with dispatch staff to ensure that all pick-up and drop-off times were accurate.
- Greeted customers warmly upon arrival at their destination; provided helpful information about local attractions if requested.
- Prepared and serviced vehicles for chauffeur duties, ensuring they were fueled, clean and in good working order.
- Monitored traffic conditions to ensure a safe journey for passengers.
- Tracked mileage using GPS devices in order to provide accurate billing information for clients.
- Organized and managed travel itineraries for passengers, including scheduling stops along the route.
- Ensured that all documents related to vehicle registration were up-to-date at all times.
- Inspected interior of vehicle for cleanliness before each trip; cleaned exterior windows if needed.
- Responded promptly to customer requests or complaints regarding service issues.
- Strictly adhered to company policies pertaining to punctuality, appearance standards and driving regulations.
- Applied knowledge of GPS mapping and local traffic conditions to plan efficient, disruption-free routes.
- Followed safety rules to keep clean driving record with no accidents or incidents.
- Presented clean and sanitized vehicle to customers for utmost satisfaction.
- Handled emergency situations calmly and followed protocol for passenger safety.
- Participated in training sessions on new technology or customer service practices.
- Hired new drivers, set and maintained performance standards and drove customer satisfaction initiatives.
- Provided feedback to management on route issues or customer concerns.
- Appeared at designated appointments according to schedule.
Beauty Advisor
Macys Department Store
Northridge
07.2014 - 07.2016
- Managed inventory levels by monitoring stock levels regularly.
- Ensured that all displays were neat and organized at all times.
- Upsold additional beauty items when appropriate to increase sales revenue.
- Created a positive shopping experience for each customer through effective communication skills.
- Maintained cleanliness of work area by wiping down counters, organizing shelves and disposing of trash appropriately.
- Followed company policies related to returns, exchanges and refunds according to guidelines.
- Provided customers with product advice and recommendations based on their individual needs.
- Educated customers about the proper use of cosmetics, fragrances and other beauty items.
- Provided excellent customer service by responding promptly to inquiries from clients via phone or email.
- Greeted customers upon entering store or salon and established friendly relationships with them.
- Conducted skin analysis to provide customers with personalized skincare regimens.
- Resolved customer complaints in a timely manner while adhering to company policies.
- Assisted in opening and closing procedures including counting money drawer contents at end of shift.
- Administered special promotions such as discounts or loyalty rewards programs.
- Assisted in the development of new beauty products and services.
- Demonstrated how to apply makeup, including eyeshadow, eyeliner, mascara, blush and lipstick.
- Performed sales activities such as cashiering, stocking shelves, inventory management and customer service.
- Drove and exceeded sales goals by providing personalized beauty experience based on customer needs.
- Displayed merchandise to present visually appealing arrangements that drive sales.
- Finalized purchases and processed payments.
- Backed up reception desk by answering phones, scheduling appointments, and processing payments.
- Recommended treatment and styling products to customers to meet current needs or resolve specific concerns.
- Fostered clean and sanitary work environment to protect customers and staff from infection.
- Sanitized areas and maintained stock, meeting store cleanliness and visual merchandising standards.
- Stayed up-to-date on current and emerging trends to increase professional value and meet diverse client needs.
- Capitalized on upselling opportunities for additional products and services to increase sales numbers.
- Built and deepened productive and positive customer relationships with high-quality service and focus on gaining loyalty.
- Developed connections to offer guests best-in-class experience with skincare, makeup and fragrance.
- Cleaned shelves, counters and tables to maintain organized store.
- Organized store by returning merchandise to proper areas and restocked displays.
- Watched for and recognized security risks and thefts to prevent or handle situations.
- Answered store and merchandise questions and led customers to wanted items.
- Described merchandise and explained use, operation and care.
- Placed special orders or called other stores to find desired items.
- Bagged or packaged purchases and wrapped gifts.
- Computed purchases and received and processed cash or credit payment.
- Greeted customers to determine wants or needs.
- Performed floor moves, merchandising, display maintenance and housekeeping to keep sales areas well-stocked, organized and current.
- Unboxed new merchandise and restocked shelves in appealing and organized arrangements to promote items.
Clothing Sales Associate
Northridge Mall
Northridge
01.2010 - 12.2012
- Processed cash payments for customer purchases.
- Adhered to all safety policies and procedures while handling products.
- Answered phone calls from customers regarding inquiries about products or services offered by the store.
- Maintained a neat and organized sales floor.
- Developed knowledge of current fashion trends and styles to better assist customers.
- Checked incoming shipments of merchandise against purchase orders for accuracy.
- Assisted in product selection, offering advice on fit, style, color and fabric.
- Replenished supplies such as hangers, bags and tags when necessary.
- Operated the cash register to complete transactions.
- Provided customers with information about promotions and discounts available.
- Operated cash register accurately and efficiently during checkout process.
- Folded and hung clothing items according to store standards.
- Cleaned fitting rooms after each customer use.
- Created displays that highlighted featured items or seasonal trends.
- Helped maintain security within the store by keeping an eye out for shoplifters or suspicious activity.
- Greeted customers and provided excellent customer service.
- Ticketed items with pricing and markdowns and restocked sales floor according to merchandising plan.
- Implemented store visual standards with proper product placement and advertisement displays.
- Recovered clothing items from fitting rooms and returned to specified department areas.
- Facilitated positive guest experiences by promptly locating desired items for customers.
- Achieved personal and store sales goals with sound customer service and sales protocol.
- Followed company standards for merchandise presentation and planograms of best apparel and displays.
- Communicated item availability with retail team members and shoppers.
- Assisted in training new sales associates, sharing knowledge and best practices for customer service.
- Managed fitting rooms, ensuring cleanliness and availability for customer use.
- Assisted customers in selecting clothing items by providing fashion advice and personal recommendations based on preferences.
- Maintained up-to-date knowledge of current fashion trends and store inventory to offer informed suggestions.
- Processed cash and card transactions at checkout, ensuring accuracy in handling payments and giving change.
- Organized in-store displays to promote new products or special offers, attracting customer interest.
- Engaged in upselling and cross-selling techniques to increase sales and enhance customer satisfaction.
- Prepared and maintained a clean, organized store environment, enhancing the shopping experience.
- Built and maintained positive relationships with regular customers, encouraging loyalty and repeat visits.
Education
Make Up Course
Academy of Make Up And Fashion
03.2007 - 09.2007
Jhon F. Kennedy High School
Granada Hills, CASkills
- Customer service
- Safety compliance
- Communication skills
- Organizational skills
- Team collaboration
- Professional manner
- Clean driving record
- Confidentiality
- Punctuality
- Cleaning and sanitation
- Patience and tolerance
- Accurate money handling
- Problem-solving
- Payment processing
Languages
English
Full Professional
Spanish
Full Professional
Certification
Workshop Certificate Michael Vincent Academy Beauty Institute.
Benni's Makeup Studio Certificate of Completion.
Timeline
Chauffeur
Armas construction
04.2021 - 12.2023
Beauty Advisor
Macys Department Store
07.2014 - 07.2016
Clothing Sales Associate
Northridge Mall
01.2010 - 12.2012
Make Up Course
Academy of Make Up And Fashion
03.2007 - 09.2007
Jhon F. Kennedy High School