Lucas Gonzalez
Toronto,ON
Summary
Recent Canadian Permanent Resident and graduate from a top French Business School with experiences in sales, marketing and operations in Canada, France and Switzerland. Results-oriented with a proven track record of building customer relationships, successfully closing sales and improving processes; committed to always deliver quality work on time.
Overview
6
6
years of professional experience
Work History
Enterprise Sales Development Representative
Beqom
Nyon, Switzerland
08.2022 - 03.2023
- Increased pipeline value by identifying and reaching out to target accounts through multiple channels, from cold reach to participating in industry events and conferences
- Exceeded target of qualified appointments for the senior sales team and solution engineers
- Worked closely with Sales Manager to secure a deal with a french bank in record time, 70k deal closed in less than 6 months.
- Optimized CRM software to simplify tasks and trained team on CRM best practices.
Sales Operations Specialist
Keyhole
Toronto
01.2021 - 02.2022
- Advanced analysis of the past and future performance of the sales team on Excel and implementation of advanced reports on the CRM
- Enrichment and simplification of the process of processing and collecting Key Performance Indicators.
- Sole member of the sales team for 3 months - supporting prospects throughout the sales process (Qualification, Platform Demonstration, Conclusion and Retention).
- Responsible for revenue recognition on revenue analytics platforms (Stripe, Chartmogul)
- Exploration of partnerships, then responsible for invoicing new partners
- Creating alerts based on Keyhole user actions
- In addition to the responsibilities of Executive Administrator.
Executive Administrator
Keyhole
Toronto
01.2020 - 01.2021
- Implementation of email campaigns aimed at establishing partnerships with influential companies in the media sector
- Analysis of competitors and drafting of a competitor matrix useful to all teams
- Identification of new segments adapted to the market and competitive environment and implementation of prospecting campaigns, automation of tasks with a specialized platform
- Responsible for collecting, processing and enriching KPI data on Data Studio and Tableau
- Responsible for verifying, processing and presenting financial statements to the founders
- Strategic analysis of customer lifetime value based on industries, countries and primary reason for use
- Analyzing contact form performance so the sales team can optimize sales.
Production and Communication Manager
SOFT POWER GROUP
Paris, France
01.2019 - 07.2019
- Development of the global communication strategy, customer targeting and definition of B2B and B2C purchasing channels
- Creation of email campaigns and automation of the process
- Assistance to the CEO in legal and administrative work in the creation and planning of a documentary on public speaking (sold to the first French channel) and live shows at the Grand Rex and the National Assembly.
IT Specialist
Dupont/Dow Chemicals
Nyon, Switzerland
07.2018 - 08.2018
- Restructuring and transferring data between DuPont and Dow Chemicals databases with different database software
- Creating a new report format on PowerPoint.
Business Affairs (Internship)
Federation Entertainment
Paris, France
03.2018 - 06.2018
- Daily administrative and accounting management of a European production agency with a satellite in Los Angeles
- Development of grant applications, budgeting and financing of the development of series projects
- Independent creation of an Excel accounting, financial and administrative monitoring tool for projects in the development phase.
Marketing Strategist (Internship)
Papernest
Paris
05.2017 - 09.2017
- Definition, creation and management of the paid acquisition strategy (45% of revenues in 2017 with 100 people) of a fast-growing start-up
- Analyzed AdWords and Bing accounts for cost optimization in purchasing and adjusting key tasks, A/B testing, growth 'hacking' and weekly reporting to the Head of Marketing.
Education
Master in Management - Finance, Marketing, Economics
ESCP EUROPE
Paris, France09.2019
Preparatory Classes For 'Grandes Écoles' - Economics And Commercial Scientific
Sainte-Geneviève Preparatory School
Versailles, France09.2015
Skills
- Effective Communication Skills
- Autonomous Team Player
- Strong organizational and time management skills
- Highly motivated and trustworthy
- Strategic Prospecting
- Sales Forecasting
- Performance Metrics
- Account Management
- Market Research
- Adaptability
Languages
English
Native or Bilingual
French
Native or Bilingual
Spanish
Full Professional
Italian
Professional Working
Portuguese
Limited Working
Timeline
Enterprise Sales Development Representative
Beqom
08.2022 - 03.2023
Sales Operations Specialist
Keyhole
01.2021 - 02.2022
Executive Administrator
Keyhole
01.2020 - 01.2021
Production and Communication Manager
SOFT POWER GROUP
01.2019 - 07.2019
IT Specialist
Dupont/Dow Chemicals
07.2018 - 08.2018
Business Affairs (Internship)
Federation Entertainment
03.2018 - 06.2018
Marketing Strategist (Internship)
Papernest
05.2017 - 09.2017
Master in Management - Finance, Marketing, Economics
ESCP EUROPE
Preparatory Classes For 'Grandes Écoles' - Economics And Commercial Scientific
Sainte-Geneviève Preparatory School