LOVELYN AYENI
Kamloops,BC
Summary
A dedicated creative professional with eye for detail and passion for storytelling. Possesses strong content creation, community growth and social media management skills, capable of producing engaging written and visual content. Dedicated to enhancing brand presence and driving audience engagement through innovative and impactful content.
Overview
7
7
years of professional experience
1
1
Certification
Work History
Content Creator & Social Media Strategist
LOVELYNFOLA
04.2022 - Current
- Developed and managed engaging social media content across multiple platforms, increasing brand reach and engagement
- Designed visual marketing materials using Canva to align with brand messaging
- Implemented SEO strategies to enhance content visibility and drive traffic
- Built and nurtured online communities, fostering meaningful interactions
- Grew a loyal following on social media platforms through consistent posting schedules and authentic community engagement strategies.
- Applied current editing and photography tools to tell great stories.
- Boosted brand engagement by creating compelling social media posts and campaigns.
- Elevated brand visibility across social media platforms by consistently creating and sharing engaging content tailored to target audience interests.
- Developed comprehensive content calendar to streamline production, ensuring timely publication and fostering audience growth.
- Organized and hosted live Q&A sessions, directly addressing audience queries and building stronger connection with community.
YouTube Channel Creator – Immigration & Lifestyle Content
LOVELYNFOLA
01.2022 - Current
- Created a YouTube channel focused on guiding and inspiring immigrants navigating life in Canada and beyond
- Shared personal experiences, practical tips, and faith-based encouragement to help individuals adjust to new environments
- Developed engaging video content that combines storytelling with valuable insights
- Grew a dedicated online community of immigrants and aspiring travelers through consistent and authentic content
- Implemented SEO best practices to increase organic search rankings.
Creative Assistant
Oyafemi Group LLC.
05.2018 - 06.2020
- Collaborated with cross-functional teams to ensure cohesive branding across all communication platforms.
- Wrote and edited compelling blog posts, newsletters, and marketing content.
- Enhanced brand image by developing eye-catching marketing materials and visual content.
- Assisted with social media management to boost online presence and build brand awareness.
- Participated in market research initiatives for informed decision-making on creative strategies.
- Supported creative team in brainstorming sessions for innovative campaign ideas, resulting in increased audience engagement.
- Managed social channel content strategy and calendars to drive engagement.
Education
Post-Baccalaureate Diploma - International Business
Thompson Rivers University
Kamloops, 12-2024
Bachelor of Science - Demography & Social Statistics
Obafemi Awolowo University
Nigeria02-2018
Skills
- Content Creation & Creative Storytelling
- Brand Messaging
- Communication Strategy
- Email Marketing
- Social Media Management & Community Engagement
- Website SEO Optimization
- Project & Time Management
Faith And Community Involvement
- Active member of [Church/Organization Name]
- Involved in faith-based social media outreach and content creation
Languages
English
Full Professional
Certification
- HubSpot Content Marketing Certification - HubSpot Academy.
Timeline
Content Creator & Social Media Strategist
LOVELYNFOLA
04.2022 - Current
YouTube Channel Creator – Immigration & Lifestyle Content
LOVELYNFOLA
01.2022 - Current
Creative Assistant
Oyafemi Group LLC.
05.2018 - 06.2020
Post-Baccalaureate Diploma - International Business
Thompson Rivers University
Bachelor of Science - Demography & Social Statistics
Obafemi Awolowo University
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