LIV CANTOR-BENDAVID
Summary
Strategic storyteller and creative problem-solver with a sharp instinct for language and reading audiences. Expert at aligning brand voice with consumer insight to write copy that’s not just compelling, but unforgettable. From wit to heartstring pulls, blends tone and technique to deliver messaging that connects, converts, and leaves a lasting impression across every touchpoint.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Copywriter
Hawkeye Publicis Groupe
01.2024 - Current
- Write and concept cross-channel campaigns for Signet brands including Zales, Banter by Piercing Pagoda, and Kay
- Develop clever, consumer-driven copy for email, web, paid media, in-store, and SMS
- Collaborate closely with strategy, design, and account teams to deliver targeted, trend-aware messaging
- Balance multiple brand voices while aligning with seasonal objectives, promotional calendars, and creative briefs
Copywriter
Us Communications
08.2022 - 01.2024
- Develop and present creative strategy and ad copy across digital, social, and traditional media
- Lead writing and ideation for campaigns, client pitches, and brand content
- Member of the agency’s social team: write content, plan promotions, and help shape agency brand presence
Junior Copywriter
Klick Health
08.2021 - 08.2022
- Wrote and refined copy from concept to final execution across pharma brands
- Conducted research and supported senior creatives with campaign development
- Collaborated with regulatory, strategy, and design teams to meet marketing goals
Junior Copywriter Intern
Klick Health
05.2021 - 08.2021
- Created copy for print, digital, and video projects across healthcare clients
Brand Copywriter
Seneca College
01.2021 - 05.2021
- Named and built the brand identity for Command S, Seneca’s student-led agency
- Wrote and planned content across digital, social, web, and experiential
Social Media Coordinator
Chabad
09.2017 - 09.2019
- Created social and digital content to drive event attendance
- Designed layouts and maintained audience engagement
Sales Associate
Roots, Bath and Body Works, The Children's Place
09.2015 - 09.2019
- Worked at Roots, Bath & Body Works, and The Children’s Place
- Hit sales targets and provided standout customer service
Public Relations Writer
Headline Media
05.2019 - 08.2019
- Wrote thought leadership articles aligned with client strategies
- Assisted with social media planning and execution
Education
Creative Advertising -
Seneca College
Toronto, ON05.2021
Communications and Marketing - undefined
Wilfrid Laurier University
Waterloo, ON05.2019
Skills
- Effective verbal communication
- Skilled in written communication
- Team leadership
- Innovative problem resolution
- Competitive market evaluation
- Time management expertise
- Meticulous attention to detail
- Proficient in Microsoft Office Suite, Canva, Figma, Indesign & Photoshop
- Collaborative team player
- Sales proficiency
Certification
- Advanced Programmatic Course Qualification (StackAdapt)
- Student Mimic Marketing Certification
- Enterprise Design Thinking Practitioner
- Hootsuite Social Marketing Certificate
- Hootsuite Platform Certificate
CLIENT WORK
- Signet Jewelers (Kay, Kay Outlet, Peoples, Banter, Zales, Zales Outlet)
- Trintellix
- Dymista
- Livtencity
- Resilient Mom
- HSBC
- Tilray Medical
- Japan Tobacco International
- Day of Pink
- Datescapes
- Seaford Pharmaceuticals
Languages
English
Timeline
Copywriter
Hawkeye Publicis Groupe
01.2024 - Current
Copywriter
Us Communications
08.2022 - 01.2024
Junior Copywriter
Klick Health
08.2021 - 08.2022
Junior Copywriter Intern
Klick Health
05.2021 - 08.2021
Brand Copywriter
Seneca College
01.2021 - 05.2021
Public Relations Writer
Headline Media
05.2019 - 08.2019
Social Media Coordinator
Chabad
09.2017 - 09.2019
Sales Associate
Roots, Bath and Body Works, The Children's Place
09.2015 - 09.2019
Communications and Marketing - undefined
Wilfrid Laurier University
Creative Advertising -
Seneca College
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