Lina Moreno
London,Canada
Summary
Results-driven Sales Director with over 10 years of experience leading teams to achieve strategic goals and revenue growth. Strong expertise in building solid client relationships, surpassing sales targets, and developing effective sales strategies. Adept at business development, market expansion, and sales process optimization to enhance customer experience and drive sustainable growth.
Skilled professional ready to excel in leadership role with focus on results-driven performance. Proven ability to streamline operations and foster team collaboration to achieve organizational goals. Known for reliability and adaptability in meeting changing demands while maintaining high standards.
Overview
5
5
years of professional experience
1
1
Certification
Work History
General Manager
Hotel Quinta Norte
07.2021 - 11.2024
- Oversaw operations, managing a team of 50 employees and increasing efficiency by 30%
- Led multidisciplinary teams to achieve business objectives
- Developed and implemented business strategies to boost profitability
- Managed budgets and optimized financial resources
- Introduced HR policies to improve workplace environment
- Analyzed financial and market data for strategic decision-making
Event Manager
Hotel Spiwak
11.2023 - 06.2024
- Coordinated corporate events with over 200 attendees
- Planned and executed successful trade fairs
- Managed budgets and negotiated with vendors
- Developed marketing strategies for events
- Led a logistics team during major conferences
- Analyzed post-event surveys to enhance future experiences
- Built strong relationships with clients and stakeholders
- Supervised live event audiovisual productions
Commercial Manager
Hotel Now
02.2020 - 10.2021
- Conducted market analysis to identify business opportunities, leading to expansion into two new regions
- Coordinated marketing campaigns, resulting in a 40% increase in customer acquisition
- Implemented a CRM system that improved customer management and increased satisfaction by 15%
- Created a loyalty program, retaining 70% of regular clients
Event Manager
Hoteles MS
09.2019 - 12.2019
- Managed budgets and resources for successful events
- Planned logistics, including transportation and catering
- Implemented marketing strategies to increase attendance
Education
Bachelor’s degree - business administration
Universidad Areandina
Industrial Engineering -
Universidad Icesi
Accounting Budgets -
Ministry of Commerce, Industry and Tourism
Skills
- Leadership
- Effective Communication
- Negotiation
- Data Analysis
- Sales Strategy
- Team Management
- Results-Oriented
- Strategic Planning
- Relationship Development
- Adaptability
Languages
Spanish
English
Certification
Zeus Hotel Program
Opera Hotel Programa
Opera Hotel Programa
Timeline
Event Manager
Hotel Spiwak
11.2023 - 06.2024
General Manager
Hotel Quinta Norte
07.2021 - 11.2024
Commercial Manager
Hotel Now
02.2020 - 10.2021
Event Manager
Hoteles MS
09.2019 - 12.2019
Industrial Engineering -
Universidad Icesi
Accounting Budgets -
Ministry of Commerce, Industry and Tourism
Bachelor’s degree - business administration
Universidad Areandina
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