Letticia Ortega

Dynamic Digital Manager with proven success at Walmart, leveraging data analytics and team leadership to drive customer engagement and enhance brand awareness. Expert in campaign development and performance reporting, I consistently exceed expectations through strategic project management and decisive action. Passionate about fostering collaboration across departments to achieve outstanding results.

Forward-thinking and experienced in working with cross-functional teams to achieve marketing and brand development goals. Collaborates cross-functionally to create, execute and optimize deliveries and product logistics.

Detail-oriented manager experienced in leading product strategy and business development using in-depth knowledge of market trends. Successful at establishing clear objectives for team members and enforcing deadlines to keep projects on track.

We put Walmart’s scale, reach and proprietary customer data to work for advertisers of all sizes.  With access to our closed-loop measurement, I can track my campaign’s impact on sales across Walmart’s site and app, in our stores, and, for some campaigns, in the rest of the market.  Walmart is America’s largest retailer, serving 90% of U.S. households and employing over 2 million associates nationwide.  With Walmart Connect, we’re building on that success to bring customers & advertising partners together like never before.

We put Walmart’s scale, reach and proprietary customer data to work for advertisers of all sizes.  With access to our closed-loop measurement, I can track my campaign’s impact on sales across Walmart’s site and app, in our stores, and in the rest of the market.  Walmart is America’s largest retailer, serving 90% of U.S. households and employing over 2 million associates nationwide. With Walmart Connect, we’re building on that success to bring customers & advertising partners together like never before.  This unique vision connects our advertisers to consumers across an App, and Web, based platform.  Once a consumer decided to purchase goods, the location based software send the information to the nearest store, where the team of associates can pull the item from the shelves.  The web based application handles the logistics, and updates the inventory as my team locates, pulls, stages, and delivers the merchandise via tracked metrics.  Currently in a Walmart Superstore, managing multi-million dollar sales and leading the region.