Lesly Gonzalez-Alvarez
TUSTIN
Summary
Innovative content marketing enthusiast skilled in creative writing, thinking, and project coordination. Committed to deliver high-quality content that enhances brand presence and connects to the target audience. Known for driving up engagement results, strong deadline management, and problem-solving. Works well in fast-paced and collaborative environments.
Overview
2
2
Languages
1
1
Certification
3
3
years of professional experience
Work History
Content Writer
Your Ex's Closet Thrift
Orange, CA
06.2026 - Current
- Researched and drafted engaging captions for social media posts
- Edited and proofread articles for clarity, grammar, and adherence to brand voice guidelines
- Conducted interviews with customers to gather insights for feature stories on thrift finds
- Assisted in planning editorial calendar, ensuring timely publication of content across channels
- Ensured accuracy and consistency in all written materials through diligent proofreading and editing
Social Media Manager
Your Ex's Closet Thrift
Orange, CA
06.2026 - Current
- Developed and executed social media strategies to enhance brand visibility.
- Curated engaging content across multiple platforms to increase audience interaction.
- Analyzed performance metrics to inform content adjustments and improve engagement rates.
- Managed community interactions, responding promptly to inquiries and comments.
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Monitored social media trends and emerging platforms, adopting new strategies to stay ahead of the competition.
Photographer
Your Ex's Closet Thrift
Orange, CA
06.2026 - Current
- Captured high-quality images of clothing and accessories for online listings and social media posts
- Edited and retouched photographs using Adobe Lightroom, Canva, and Evoto
- Used makeup, bags, and other accessories to create visually appealing promotional materials
- Maintained organized digital library for easy access to images
- Assisted in styling products to enhance visual appeal during photoshoots
Content Creator
Your Ex's Closet Thrift
Orange, CA
06.2026 - Current
- Developed engaging content for social media platforms, increasing brand visibility and audience engagement
- Researched current trends to create engaging posts, enhancing viewer traffic and user interaction
- Researching creative marketing strategies for promotional campaigns
- Edited and proofread content for clarity, ensuring consistent voice and adherence to brand guidelines
Volunteer Coordinator
Your Ex's Closet Thrift
Orange, CA
06.2026 - Current
- Coordinated volunteer schedules to ensure adequate staffing for events and daily operations
- Trained new volunteers on organizational procedures and customer service standards
- Developed outreach strategies to recruit diverse volunteer candidates for various roles
- Managed inventory of donated items, ensuring optimal organization and presentation in-store
Digital Marketing
Your Ex's Closet Thrift
Orange, CA
06.2025 - Current
- Developed and executed targeted social media campaigns to increase brand awareness
- Managed online advertising budgets, ensuring cost-effective ad placements across platforms
- Assisted in the development of SEO strategies to improve search visibility
- Monitored competitor activities and adjusted marketing tactics accordingly for competitive advantage
- Boosted online sales through targeted email marketing campaigns and personalized messaging
Cashier Assistant
Costco
Irvine, CA
05.2023 - Current
- Met customer needs through polite, friendly and attentive service
- Handled high-pressure situations effectively during peak hours while maintaining a professional demeanor towards customers and colleagues
- Assisted with restocking shelves and inventory management to keep the store well-stocked and appealing to customers.
- Provided exceptional customer service, addressing inquiries and resolving issues promptly
- Collaborated with team members to enhance workflow and promote a positive shopping experience
- Trained new staff on cash handling procedures and customer service best practices
- Cleaned, swept, mopped, and disinfected shop area to maintain customer safety and health.
- Demonstrated flexibility by working various shifts including weekends, or evenings
Cashier
Costco
Irvine, CA
05.2023 - Current
- Processed customer transactions efficiently using Costco's MPH and IPM systems
- Assisted customers with product inquiries and provided exceptional service
- Maintained cleanliness and organization of checkout area to enhance customer experience
- Handled cash accurately, ensuring proper change and balancing registers at end of shift
- Supported training of new cashiers by sharing best practices and operational procedures
- Adapted quickly to high-volume environments, ensuring swift service during peak hours
- Handled multiple payment methods securely, minimizing discrepancies and potential losses
Income Tax Assistant
Family Business
Tustin, CA
01.2025 - 04.2025
- Assisted in preparing individual tax returns using tax software
- Conducted research on tax laws to ensure compliance and accuracy
- Supported clients by answering inquiries related to tax filings and procedures
- Maintained detailed records of client interactions and services provided
- Participated in training sessions to enhance knowledge of tax regulations
Education
Bachelor of Science - Business Administration
Chapman University
Orange, CA05.2029
Skills
- Creative and effective writing
- Visual content creation
- Social media proficiency
- Audience analysis
- Photo editing
- Proficient in Adobe Lightroom and Canva
- Graphic Design
- Visual presentation
- Concept development
- Deadline Management
- Project coordination
- Microsoft office
- Digital content design
- Copyright and Data literacy
- Problem Solving
- Critical Thinking
- Audience engagement
- Customer Service
- Content strategy development
Certification
- Canva's Design School
- Semrush SEO Fundamentals
- Hubspot Inbound Marketing - in Training
- Google Anaytics - In Training
Languages
Spanish
Native or Bilingual
English
Native or Bilingual
Timeline
Content Writer
Your Ex's Closet Thrift
06.2026 - Current
Social Media Manager
Your Ex's Closet Thrift
06.2026 - Current
Photographer
Your Ex's Closet Thrift
06.2026 - Current
Content Creator
Your Ex's Closet Thrift
06.2026 - Current
Volunteer Coordinator
Your Ex's Closet Thrift
06.2026 - Current
Digital Marketing
Your Ex's Closet Thrift
06.2025 - Current
Income Tax Assistant
Family Business
01.2025 - 04.2025
Cashier Assistant
Costco
05.2023 - Current
Cashier
Costco
05.2023 - Current
Bachelor of Science - Business Administration
Chapman University