Leslie Valenciano
Brawley
Summary
Dynamic with a proven track record at Skin Ink Mink, driving strategic at enhancing brand visibility. Expert in operational excellence and budget planning, achieving significant company growth through innovative marketing campaigns. Strong leadership skills foster team development and customer loyalty, ensuring alignment with market trends and consumer preferences.
Overview
10
10
years of professional experience
1
1
Certification
Work History
CEO
Skin Ink Mink
Brawley, CA
05.2020 - Current
- Developed strategic partnerships to enhance brand visibility and market penetration.
- Oversaw product development initiatives, ensuring alignment with industry trends and consumer preferences.
- Directed financial planning and budgeting processes to optimize resource allocation and profitability.
- Implemented operational efficiencies that reduced costs while maintaining product quality standards.
- Enhanced brand reputation with effective marketing campaigns and public relations efforts.
- Achieved company growth by implementing strategic plans and streamlining operations.
Sales Associate
T-Mobile
El Centro, CA
04.2016 - 09.2018
- Resolved customer inquiries and issues promptly, fostering a positive shopping experience.
- Processed transactions accurately, ensuring compliance with company policies and procedures.
- Built relationships with customers to encourage repeat business.
- Engaged with customers to build rapport and loyalty.
- Collaborated with team members to improve overall store performance, sharing best practices, and offering support as needed.
- Collaborated with team members to achieve monthly sales targets.
Education
High School Diploma -
Calexico High School
Calexico, CA06-2003
Skills
- Effective decision making
- Customer focus
- Leadership and people development
- Management team leadership
- Goal setting
- Marketing and advertising
- Business planning
- Account management
- Balanced work ethic
- Strategic business planning
- Brand management
- Process improvement
Accomplishments
- Facials (custom, anti-aging, acne, sensitive skin)
- Skin analysis & consultation
- Extractions (manual & ultrasonic)
- Chemical peels
- Microdermabrasion
- Dermaplaning
- LED light therapy
- High-frequency treatments
- Facial massage & lymphatic drainage
- Body treatments (wraps, scrubs, back facials.)
- Professional skincare product knowledge
- Ingredient education
- Retail sales & upselling
- Personalized home-care routines
- Infection control & sanitation protocols
- State board compliance
- Equipment sterilization
- Health & safety standards
- Appointment scheduling software (Mindbody, Vagaro, Square, etc.)
- POS systems
- Social media marketing (Instagram/TikTok content)
- Before-and-after photography
- Consent forms & client charting
Core Esthetician Skills
Product Knowledge & Retail
Sanitation & Safety
Business & Tech Skills (great for modern spas)
Certification
Licenses & Certifications
- Licensed Esthetician - STate of California.
- Tattoo Artist License — State of California (Active)
- Bloodborne Pathogens Certification — OSHA Compliant.
- Certified Medical Assistant (CMA) — AAMA. State of California
- First Aid/CPR Certified
Languages
English
Native or Bilingual
Spanish
Native or Bilingual
Timeline
CEO
Skin Ink Mink
05.2020 - Current
Sales Associate
T-Mobile
04.2016 - 09.2018
High School Diploma -
Calexico High School