Leonnardo Pinatto
Montreal,QC
Summary
Analytical, communicative, good interpersonal relationships, organized, proactive and committed.
I have knowledge of various tools required in digital marketing, Google ADwords, email marketing and social networks, apply market research strategies using Google Forms
to capture customer pains and needs, Canva for creating/editing images and videos, Wordpress, practical experience with SEO, Meta ads, Google Ads, Google Analytics and Google Tag Manager
Overview
6
6
years of professional experience
4
4
years of post-secondary education
Work History
Digital Marketing Assistant
IBIJUS - INSTITUTO BRASILEIRO DE DIREITO EIRELI
08.2023 - Current
- Created and presented pitch materials, proposals and presentations.
- Assisted in the development of comprehensive digital marketing plans aligned with company goals and objectives.
- Ensured consistent branding across all digital platforms, strengthening the company''s online presence.
- Collaborated with cross-functional teams on integrated marketing campaigns, maximizing reach and impact.
- Optimized paid advertising campaigns to reduce cost-per-click while maintaining high click-through rates.
- Monitored industry trends and competitor activity to stay ahead of emerging digital marketing best practices.
- Analyzed website analytics data to identify areas of improvement and recommend necessary adjustments to digital marketing strategies.
- Evaluated campaign performance using various analytical tools, providing valuable insights for future optimizations.
- Developed digital marketing strategies by creating and implementing plans to reach and engage target audiences.
- Managed more than R$100k in advertisement
Operations Intern
Itaú Unibanco S.A
04.2018 - 04.2020
- Studied with senior staff to develop deep understanding of team processes and full operational activities.
- Handled administrative and data entry work for staff.
- Promoted positive work environment by being proactive in addressing concerns, offering assistance, and maintaining open lines of communication with colleagues.
- Assisted in preparation of reports highlighting operational successes and areas requiring further attention or improvement.
Education
Some College (No Degree) - Business Administration
Universidade Presbiteriana Mackenzie
São Paulo - SP, BR 01.2018 - 05.2022
Skills
- Keyword Research
- Competitor Analysis
- Google Analytics
- Creative Problem-Solving
- Collaborative Teamwork
- Data Analytics
- Search Engine Optimization (SEO)
- Google Adwords
- Google Ads knowledge
Languages
English
Professional Working
French
Elementary
Timeline
Digital Marketing Assistant
IBIJUS - INSTITUTO BRASILEIRO DE DIREITO EIRELI
08.2023 - Current
Operations Intern
Itaú Unibanco S.A
04.2018 - 04.2020
Some College (No Degree) - Business Administration
Universidade Presbiteriana Mackenzie
01.2018 - 05.2022
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