Summary
Overview
Work History
Education
Skills
Certification
Hobbies and Interests
Timeline
Generic

Leo Lu

Vancouver

Summary

Results-driven Corporate Account Manager at CDW Canada with a strong track record of delivering tailored IT solutions to mid-sized enterprise clients across Canada. Skilled in consultative selling, strategic account development, and fostering long-term business relationships. Known for exceeding sales targets through a customer-first approach, deep product knowledge, and a commitment to understanding unique business challenges. Adapt at navigating complex buying cycles and collaborating cross-functionally with internal stakeholders and vendor partners to drive value and innovation for clients. Passionate about technology, business growth, and creating impactful client experiences.

Overview

13
13
years of professional experience
1
1
Certification

Work History

Corporate Account Manger

CDW Canada
01.2025 - Current
  • Spent the first month doing a rigorous testing and training process. This developed a wide knowledge of IT vendors, Hardware, SaaS, and Managed services.
  • Exceeded sales quota:

113% of Target Feb 2025

136% of Target March 2025

127% of Target April 2025

  • - Supported corporate sales desk in closing a $115K+ infrastructure deal while covering for a teammates absence.
  • - Created customized proposals and BOMs using Salesforce, Rubi, and vendor tools; drove upsells through business reviews.
  • Brought 6 Net Net Businesses to CDW
  • Maintaining high client retention by providing exception customer service and anticipating client needs.
  • Managing a diverse portfolio of accounts, ensuring timely communication and effective problem resolution.

Inside Sales Consultant B2B & B2C

Rogers Communications (formerly Shaw)
10.2015 - 12.2023
  • - Generated $2.1M+ in net new revenue over tenure by converting inbound leads and outbound outreach into closed business.
  • - Averaged $15K/month in new MRR across internet, mobility, and VoIP product lines; consistently exceeded KPI targets.
  • - Mentored new reps, optimized call flows, and implemented process changes to reduce onboarding time.
  • - Leveraged CRM tools to manage pipeline and create personalized offers for business clients.

Sales Representative

Glentel Inc
08.2014 - 08.2015
  • - Closed high-ticket B2C and small business contracts with a focus on mobile, accessories, and data plans.
  • - Managed inventory, led daily operations as keyholder, and handled local B2B account follow-ups.

Outbound Team Lead (Promoted from Field Sales Rep)

Upstat Marketing
02.2014 - 07.2014
  • - Promoted in under 3 months after ranking top 5 in company-wide sales results.
  • - Led team into new territory, managing D2C and small business outreach across Greater Vancouver.

Sales Consultant

LensCrafters
09.2012 - 05.2013
  • - Exceeded monthly sales targets in consultative retail sales of prescriptions, lenses, and warranties.

Education

Marketing Management Certificate -

BCIT British Columbia Institute of Technology
Burnaby, BC
11.2015

Skills

  • Hardware, SaaS & Licensing Sales Full-Cycle B2B Selling Discovery & Demo Pipeline Generation
  • Outbound Prospecting Salesforce CRM Microsoft 365, Azure, Cloud Tools QBRs & Account Expansion
  • Tech Stack: LinkedIn Sales Nav, Apolloio, ZoomInfo, Salesforce, Teams, Webex, M365

Certification

  • - CDW Sales Academy Graduate
  • - Inside Phone Sales Certification
  • - Dispensing Optician Diploma

Hobbies and Interests

Sales Psychology, Tech & AI Tools, Music Production, MMA, Fishing & Camping, Travel

Timeline

Corporate Account Manger

CDW Canada
01.2025 - Current

Inside Sales Consultant B2B & B2C

Rogers Communications (formerly Shaw)
10.2015 - 12.2023

Sales Representative

Glentel Inc
08.2014 - 08.2015

Outbound Team Lead (Promoted from Field Sales Rep)

Upstat Marketing
02.2014 - 07.2014

Sales Consultant

LensCrafters
09.2012 - 05.2013

Marketing Management Certificate -

BCIT British Columbia Institute of Technology
Leo Lu