Summary
Overview
Work History
Education
Skills
Certification
References
Languages
SWIMMING, PHOTOGRAPHY, DANCING, YOGA, SELF IMPROVEMENT, COFFEE, OUTGOING, NETWORKING, GYM AND BAKING
Timeline
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Leila Zahiri

Leila Zahiri

Thornhill,ON

Summary

Self-motivated professional successful in seizing viable opportunities for expansion and innovation in business. Background in increasing profits, reducing costs and transforming customer service standards. Experienced in leading and supervising operational and sales teams.

Overview

17
17
years of professional experience
1
1
Certification

Work History

OWNER/Manager of Sales and Production

Masterbrand Consulting Group Ltd.
01.2016 - 12.2023
  • Spearheaded end-to-end management of bakery, overseeing the entire spectrum from production to sales within the B2B /B2C sectors.
  • Ensured regulatory compliance by staying abreast of industry-related changes implementing necessary policies/procedures as needed.
  • Generated revenues yearly, effectively capitalized on industry growth.
  • Trained and motivated employees to perform daily business functions.
  • Implemented marketing strategies to increase brand awareness/ attract new customers.
  • Streamlined operations to improve efficiency, enabling more time to be spent on strategic planning/ decision making.
  • Scheduled employees for shifts, taking into account customer traffic and employee strengths.
  • Managed purchasing, sales, marketing and customer account operations efficiently.
  • Developed/maintained strong relationships with clients, resulting in repeat business and referrals.
  • Negotiated price/service with customers and vendors to decrease expenses/increase profit.
  • Monitored daily cash discrepancies, inventory shrinkage and drive-off.

Business Catering & Sales Coordinator

Michel's Baguette
01.2007 - 12.2015
  • Successfully implemented processes and strategies to enhance sales, cultivate relationships and created opportunities with potential customers based on qualifications and needs.
  • Effectively allocated tasks during high-traffic times to keep operations running smoothly and employees focused.
  • Researched local markets to identify and flesh out lists of new leads for sales team follow-up. 6-10 leads/Daily
  • Reviewed sales performance data regularly to identify areas for improvement and implement corrective actions when needed.
  • Used customer insights to develop innovative sales strategies to increase sales. (Surveys)
  • Submitted weekly reports to senior management to aid in business decision-making and planning.
  • Promoted business' development by building and maintaining relationships with new clients through cold calling/emailing/events.
  • Maintained accurate records of all sales activities on daily basis including contracts, proposals, quotes, follow-ups, and customer communications.

Luxury Sales Specialist

Burberry Inc.
09.2009 - 09.2011
  • Proficiently provided high-end shopping experience and catered to discerning clients in luxury retail environment.
  • As second top sales person 12-18K my focus was on delivering exceptional customer service, exceeding sales targets, and upholding brand's luxury image.
  • Developed and implemented systems to track customer feedback and satisfaction.
  • Collected, arranged, and input information into database system minimum of 10/daily
  • Attended training programs to deepen professional skillset and assisted in training fellow store associates on existing and new training programs with highest points.
  • Evaluated customer needs and feedback to drive product and service improvements.
  • Developed effective improvement plans in alignment with goals and specifications.
  • Assisted with staff training in watch alterations to enforce quality and save time
  • Followed all company policies and procedures to deliver quality work.

Education

Bachelor of Arts - Photography

Ontario College of Art And Design
Toronto, Canada
01.2014

Bachelor of Arts - Teaching English as a Foreign Language

IAUM
Mashhad, Iran
01.2006

Skills

  • Product Development
  • Team Collaboration and Leadership
  • Cost Control and Budgeting
  • Training Management
  • New Business Development
  • Inventory Control
  • Sales Leadership
  • Business marketing
  • Professional Networking
  • Needs Assessment
  • Staff Management
  • Relationship Building
  • Business Management
  • Customer Service Management
  • Purchasing and planning
  • Goal Setting
  • Social Media Marketing
  • Mind Mapping

Certification

Worker Health and Safety Awareness Certificate, Toronto, Canada, 12/2023

References

  • Ali Ghadimi, Business Owner and Manager, Michel's Baguette Bakery, 416-402-2703
  • George Bachoumis, General Manager, McEwan Fine Foods. George@mcewangroup.ca, 416-617-9109

Languages

English
Full Professional
Persian
Native or Bilingual

SWIMMING, PHOTOGRAPHY, DANCING, YOGA, SELF IMPROVEMENT, COFFEE, OUTGOING, NETWORKING, GYM AND BAKING

I LIKE PARTICIPATING IN BUSINESS RELATED SOCIAL EVENTS. I AM EAGER TO EXPLOR MORE AND LEARN MORE IN THE INDUSTRY AND EXPAND MY HORISONS IN EVERY POSIBILITIY. I TAKE CARE OF PERSONAL AND MENATL HEALTH VERY MUCH. I PRACTICE YOGA AND APPRECIATE GOOD MUSIC.

Timeline

OWNER/Manager of Sales and Production

Masterbrand Consulting Group Ltd.
01.2016 - 12.2023

Luxury Sales Specialist

Burberry Inc.
09.2009 - 09.2011

Business Catering & Sales Coordinator

Michel's Baguette
01.2007 - 12.2015

Bachelor of Arts - Photography

Ontario College of Art And Design

Bachelor of Arts - Teaching English as a Foreign Language

IAUM

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Leila Zahiri