Summary
Overview
Work History
Education
Skills
Certification
Timeline
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LEESA HUYNH

LEESA HUYNH

Toronto,Canada

Summary

Flagship Store Manager with extensive experience in leading retail teams to achieve high performance. Expertise in strategic planning, inventory management, and sales forecasting, resulting in efficient operations and enhanced customer satisfaction. Proven track record of driving revenue growth while upholding exceptional customer service standards. Recognized for effective brand representation and cultivating positive team dynamics.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Flagship Store Manager (First Store in Canada)

MCM Worldwide
Toronto, Canada
07.2017 - 12.2019
  • Achieved consistent month-over-month sales growth, surpassing many North American competitors.
  • Executed targeted marketing strategies to enhance brand identity and increase customer loyalty.
  • Analyzed sell-through data regularly, collaborating with NA Senior Merchandise Manager to optimize market placement.
  • Received top store recognition for highest Average Daily Sales at $575 in 2017 out of 14 locations.
  • Ranked first in North America for effective shrinkage reduction strategies.
  • Managed budget effectively to meet financial goals while controlling operational costs.
  • Directed daily operations, including employee recruitment, training, promotional strategy, and inventory management.
  • Cultivated strong vendor relationships through strategic contract negotiations for efficient merchandise sourcing.

Flagship Store Manager & Regional Trainer

Agent Provocateur
Toronto, Canada
10.2014 - 04.2017
  • Hired, trained, and developed a team of 20 agents focused on exceptional customer service and product knowledge.
  • Achieved revenue growth of 15%, client sales increase of 36%, and conversion rate improvement of 20% year-over-year.
  • Ranked #1 in Canada and #5 in North America for flagship boutique profits during 2015-2016.
  • Built and managed relationships with department managers at Holt Renfrew to enhance sales efforts.
  • Prepared comprehensive reports on visual merchandising performance for senior management review.
  • Designed innovative window displays to boost customer engagement and drive foot traffic.
  • Managed workflow between Visual Merchandising and other departments to ensure operational efficiency.
  • Reported directly to Regional Manager and Headquarters to achieve KPI targets through regular reporting.

Store Manager

BCBG MAXAZRIA
Toronto, Canada
10.2011 - 10.2014
  • Forecasted sales volumes and analyzed figures, enhancing profitability through goal-setting with UPTS, DPT, SPH.
  • Reduced target shrink percentage from 30% to 3% via strategic initiatives.
  • Oversaw training for DOR program, including Visual Merchandising, Loss Prevention, Sales and Clientele, and Operational Managers.
  • Served as Visual Merchandiser for up to four stores, maintaining alignment with current trends and KPIs.

Education

Fashion Management & Merchandising & Marketing -

George Brown College
Toronto, ON

Skills

  • Bilingual in English and Vietnamese
  • Relationship management
  • Microsoft Office and Adobe proficiency
  • Brand awareness and planogram resets
  • Sales development
  • Team building and training
  • Operational efficiency
  • Social media strategy

Certification

  • REAL ESTATE LICENCE - RECO

Timeline

Flagship Store Manager (First Store in Canada)

MCM Worldwide
07.2017 - 12.2019

Flagship Store Manager & Regional Trainer

Agent Provocateur
10.2014 - 04.2017

Store Manager

BCBG MAXAZRIA
10.2011 - 10.2014

Fashion Management & Merchandising & Marketing -

George Brown College

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LEESA HUYNH