Leah-Marie Lutchmansingh
Integrated Media Specialist
Toronto,Ontario
Summary
Versatile media professional with a passion for developing and executing compelling brand campaigns.
Skilled in crafting dynamic stories and marketing strategies that resonate and inspire audiences.
Committed to delivering impactful results through innovative approaches.
Overview
6
6
years of professional experience
3
3
years of post-secondary education
Work History
Freelance Writer & Performer
Various SMEs
01.2020 - Current
- Wrote and performed original poetry, monologues and skits at local and international events, fostering brand awareness and meaningful community connections
- Developed compelling, succinct, clear news scripts under tight deadlines
English TA & Tutor
George Brown College
01.2023 - 01.2024
- Developed engaging lesson plans and curated supplementary materials for a class of 20 students
- Recorded attendance, graded class assignments and maintained accurate academic records
- Provided front-line academic support, addressing both academic inquiries and technical concerns with a customer service focus
- Conducted one-on-one English tutoring sessions, customized to meet each student's unique learning needs
Copywriter & Content Creator
Lonsdale Saatchi & Saatchi
01.2019 - 01.2023
- Researched and analyzed emerging trends and current consumer preferences to deliver insights for strategic brand positioning
- Developed original call-to-action copy and brand campaigns by leveraging client value propositions
- Supported the launch of cross-channel campaigns across social media and traditional advertising platforms, driving improved customer acquisition and retention
- Applied storytelling techniques to craft engaging articles, newsletters, radio and TV scripts, and social media content for clients, effectively communicating each organization's mission
Education
Graduate Certificate - Screenwriting & Narrative Design
GEORGE BROWN COLLEGE
Toronto, ON 05.2023 - 01.2024
Bachelor of Arts - English Language & Literature with Education
UNIVERSITY OF THE WEST INDIES
Trinidad & Tobago 05.2016 - 01.2019
Skills
- Advanced Verbal and Written Skills
- Skilled Collaborator with Cross-Functional Teams
- Adaptable in Fast Paced Environments
- Keen on Industry Trends and Trade Insights
- Exceptional Storytelling
Additional
- Certified ‘International Tutor Training Program’ Tutor
- Volunteer Production Assistant
- Three-Time American Advertising Award Winner
Timeline
Graduate Certificate - Screenwriting & Narrative Design
GEORGE BROWN COLLEGE
05.2023 - 01.2024
English TA & Tutor
George Brown College
01.2023 - 01.2024
Freelance Writer & Performer
Various SMEs
01.2020 - Current
Copywriter & Content Creator
Lonsdale Saatchi & Saatchi
01.2019 - 01.2023
Bachelor of Arts - English Language & Literature with Education
UNIVERSITY OF THE WEST INDIES
05.2016 - 01.2019
Similar Profiles
Arkadiusz GanobisArkadiusz Ganobis
Electrican at SMESElectrican at SMES
Minsuk CheungMinsuk Cheung
Research Assistant at Korea SMEs & Startups InstituteResearch Assistant at Korea SMEs & Startups Institute
Mayukh Guha ThakurtaMayukh Guha Thakurta
Independent Creative Director / Writer/Senior Brand Manager at Multiple SMEs, Unicorns, Agencies, and BrandsIndependent Creative Director / Writer/Senior Brand Manager at Multiple SMEs, Unicorns, Agencies, and Brands