Lea El Feghali
Laval,QC
Summary
Resilient, Marketer with demonstrated experience in strategic planning and decision making to positively impact growth. Proficient in building strong relationships internally and externally.
Overview
15
15
years of professional experience
Work History
NEMA Therapy Area Lead Oncology
Janssen Pharmaceutical Companies Of Johnson & Johnson
06.2021 - 06.2023
- Assumed leadership of Oncology and Multiple Sclerosis Therapy Areas especially in regard to defining and rolling-out the commercial approach in the Near East and Maghreb (NEMA) region.
- Established alignment and consistency of approach between different markets
- Coordinated with Country Managers and Business Unit Managers to improve TA strategy and performance.
- Assumed accountability for the TA performance in the cluster Coached and was involved in optimizing Performance of the Product Managers (I was acting as their functional manager)
Oncology Product Manager for Lebanon and Syria
Janssen Pharmaceutical Companies Of Johnson & Johnson
02.2017 - 05.2021
- Responsible for setting Marketing plans, trainings and operational follow-up for the Prostate Cancer portfolio for Lebanon and Syria.
- Responsible as well to follow-up with all relevant functions and external stakeholders on setting and implementing the Market Access strategies of our current and under registration products.
- From October 2020 to May 2021, my responsibilities as Oncology Product Manager were extended to the Hematology team leading the strategy and tactical execution for the new line along with coaching the junior Product Managers.
- From May 2020 to October 2020, along with the Marketing responsibilities, I was responsible for setting the Prostate Cancer Strategy for NEMA countries including Sub-Saharian Africa Countries as well as coaching the Oncology Product Managers.
- From May 2018 to January 2019, along with the Marketing responsibilities, I was responsible for coaching the Onco-Hemato sales team in the field, following-up on all F2F activities as well as In Market Sales.
Product Manager Immunology-Infectiology Near East
Janssen Pharmaceutical Companies Of Johnson & Johnson
11.2014 - 02.2017
- Responsible for setting Marketing plans, trainings and operational follow-up for the Immuno-Infectio portfolio for Near East countries.
- Coordinated the launch of new products: planning and execution with team members and team leads.
- Monitored market trends and competitor performance to update promotional strategies.
- Analyzed metrics (internal and third party source) to measure product performance.
- Built strong partnerships with Health Care Professionals
- Collaborated with sales, marketing, and other support functions to flawlessly launch our new products for Psoriasis and Ulcerative Colitis.
- Reviewed sales, customer concerns, and new opportunities to drive business strategy at weekly Brand team meetings.
Regional Product Manager Hepatology NEMA
Janssen Pharmaceutical Companies Of Johnson & Johnson
10.2013 - 11.2014
- Responsible for hepatitis C line in Algeria, Tunisia, Morocco, Lebanon, Syria, Iraq and Iran. I Managed pre-launch activities as well as setting positioning strategies for Hep C portfolio.
Product Specialist Immunology
Janssen Pharmaceutical Companies Of Johnson & Johnson
12.2011 - 09.2013
- Responsible for promoting and following-up on the access of the Immunology product for Crohn's Disease and Ulcerative Colitis along Health Care professionals in Lebanon.
- Analyzed market to identify new opportunities and strengthen relationships with hospitals, medical centers and primary provider physicians.
- Arranged appointments with doctors, pharmacists and medical teams to raise awareness of our products
- Recognized trends within territory and industry to create proactive plans.
Medical Representative
Janssen Pharmaceutical Companies Of Johnson & Johnson
05.2011 - 11.2011
- Showcased product features to customers and discussed technical details to overcome objections and lock in sales.
- Analyzed market to identify new opportunities and strengthen relationships with hospitals, medical centers and primary provider physicians.
- Arranged appointments with doctors, pharmacists and medical teams to raise awareness of our products.
- Recognized trends within territory and industry to create proactive plans.
Medical Representative
Omnipharma-Lebanon
12.2009 - 04.2011
- Responsible for the promotion of the baseline products for "Roche" in 2 specific regions in Lebanon.
- Showcased product features to customers and discussed technical details to overcome objections and lock in sales.
- Arranged appointments with doctors, pharmacists and medical teams to raise awareness of latest product launches.
- Recognized trends within territory and industry to create proactive plans.
Pharmacist
Pharmacie Saint Paul
09.2008 - 09.2009
- Reviewed prescription to confirm appropriate selection of drug, dose and check for interactions with other medications.
- Interpreted prescription orders, dispensed medications, and counseled patients on drugs.
- Maintained appropriate drug records and completed reports as necessary.
- Educated patients about possible drug interactions and gave special administration instructions.
Education
MBA - Management
IAE Dauphine-Universite Saint Joseph
Beirut10.2014
Doctor of Pharmacy -
Universite Saint Joseph
Beirut 07.2008
Skills
- Leadership skills
- Account and Territory Management
- Business Growth Opportunities
- Strategic thinking
- Presentation skills and storytelling
- Building strong business ties
Timeline
NEMA Therapy Area Lead Oncology
Janssen Pharmaceutical Companies Of Johnson & Johnson
06.2021 - 06.2023
Oncology Product Manager for Lebanon and Syria
Janssen Pharmaceutical Companies Of Johnson & Johnson
02.2017 - 05.2021
Product Manager Immunology-Infectiology Near East
Janssen Pharmaceutical Companies Of Johnson & Johnson
11.2014 - 02.2017
Regional Product Manager Hepatology NEMA
Janssen Pharmaceutical Companies Of Johnson & Johnson
10.2013 - 11.2014
Product Specialist Immunology
Janssen Pharmaceutical Companies Of Johnson & Johnson
12.2011 - 09.2013
Medical Representative
Janssen Pharmaceutical Companies Of Johnson & Johnson
05.2011 - 11.2011
Medical Representative
Omnipharma-Lebanon
12.2009 - 04.2011
Pharmacist
Pharmacie Saint Paul
09.2008 - 09.2009
MBA - Management
IAE Dauphine-Universite Saint Joseph
Doctor of Pharmacy -
Universite Saint Joseph
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