Lauren Marcus

- Run the social media accounts for the brand’s event, catering, and café divisions, tailoring content to each audience and increasing engagement by over 200% in the first month.
- Write and publish blog posts for the company website highlighting design, events, and brand storytelling.
- Create, edit, and schedule visual content across Instagram and Pinterest to boost brand awareness and audience interaction.
- Capture original media on-site at cafés and live events to showcase ambiance, offerings, and team culture.
- Design Reels, photo edits, and branded graphics using CapCut, Lightroom, Canva, and Adobe Creative Suite.
- Track performance metrics weekly to inform content strategy and optimize reach across platforms.
- Collaborate with the Director of Operations to ensure all content aligns with brand tone, messaging, and visual aesthetic.

- Built strong customer relationships to boost retention, loyalty, and sales in a commission-based environment.
- Boosted membership sales by using knowledge of infrared therapy benefits to make thoughtful suggestions and match members with the right options.
- Managed scheduling, follow-ups, and daily operations for optimal efficiency.
- Utilized MindBody for lead tracking, performance metrics, and customer data management.

- Support sales associates through miscellaneous tasks including sales and back of house duties.

- Administer studio tours to new guests, respond to guest inquiries, promptly turn over sauna rooms after each appointment.

- Maintain towel shipment, development process, and cold towel process.

- Managed inventory and shipments in-store and online, registered new products to increase customer sales.

- Enhanced customer experience through engaging store layout redesigns.

- Cleaned studio rooms efficiently, steamed and tagged new products for the sales floor.

- Redesigned website for increased sales via online store.

- Managed memberships, payments, and MindBody system for studio members.

- Held a positive and friendly attitude, creating lasting relationships with clients and the yoga studio team.

- Delivered exceptional customer service, assisting with product inquiries and selections.

- Front-of-house operations, handling cash, returns, and online orders with precision.

- Back-of-house functions, processing new inventory and maintaining sales floor.

- Provided exceptional customer service and product recommendations.

- Handled POS transactions, refunds, and merchandising.

- Assisted customers with product selection and checkout, cultivating positive customer interactions by providing personalized product recommendations.

- Maintained inventory via Shopify, efficiently handled purchases, returns, exchanges, and online store operations.

- Streamlined visual merchandising by efficiency in steaming, tagging, labeling, and arranging products on the sales floor to create an appealing atmosphere to boost sales.

- Collaborated with staff to ensure smooth execution of summer camps, youth productions, and events, contributing to a positive guest experience.

- Served in front-of-house roles such as ticket sales, concessions, and guest service, while also assisting with technical production setup and teardown.

- Acted as a camp counselor, engaging with participants and ensuring a fun, safe environment during youth summer camps.