Summary
Overview
Work History
Education
Skills
Timeline
Generic

Laryssa Allen McPherson

Ajax,ON

Summary

Results-Driven leader with over 10 years of experience in customer service, including 3 years in management. Proven track record of growing business revenue through client engagement and employee development. Dedicated to fostering positive work environments and building high-performing teams.

Overview

6
6
years of professional experience

Work History

Brand Representative

LVMH Perfumes And Cosmetics
04.2025 - Current
  • Leads teams during fragrance and makeup events to ensure seamless execution and strong sales performance.
  • Educates Sephora and SDM teams on product launches and selling techniques.
  • Maintains up-to-date knowledge of industry trends, enabling informed recommendations to clients on product selection.
  • Trains and mentors new representatives on brand identity and salesmanship, fostering high-performing teams and consistent brand representation.

Assistant Manager

Amore Resto Lounge
04.2024 - 06.2025
  • Assisted in recruiting, hiring, and onboarding of new employees to maintain adequate staffing.
  • Mentored junior staff, enhancing skill development and operational efficiency.
  • Promoted teamwork within the workplace by delegating various tasks among staff members.
  • Set aggressive targets for employees to drive company success and strengthen motivation.

Business Manager

Holt Renfrew
06.2022 - 04.2025
  • Managed and built clientele through eventing, daily appointments, and targeted outreach.
  • Achieved business growth of 65% in first year by driving employee and clientele engagement.
  • Partnered with vendors, senior leaders, and marketing to develop promotional offers and innovative event ideas.
  • Planned and executed monthly events to promote launches and provide elevated client experiences.
  • Trained employees on clienteling, selling techniques, product knowledge, and professional conduct.
  • Consistently achieved monthly, yearly, and event sales goals.
  • Prepared weekly, monthly, and quarterly reports to monitor and guide business strategy.

Beauty Specialist

SDM Beauty Boutique
06.2019 - 05.2022
  • Team lead in all cosmetic sales targets , promotions, and department initiatives.
  • Overachieved yearly sales goal by 80-120% through client education and personalized recommendations.
  • Sold through education and demonstration (using beautyRX tools, skincare and makeup applications).
  • Promoted awareness of online and offline promotional programs, boosting sales and participation.
  • Ensured all merchandising tasks were completed and maintained.
  • Built customer loyalty by booking weekly appointments and in-store event promotion

Education

Advanced Diploma - Business Management, Administration

Seneca Polytechnic
Toronto, ON
04-2027

Skills

  • Team Leadership and Employee Development
  • Data-driven Decision Making and Problem Solving
  • Adaptability and Fast Learning of New Procedures
  • Relationship Building and Customer Engagement
  • Strong Written and Verbal Communication Skills
  • Project and Event Management
  • Sales Strategy and Revenue Growth
  • Attention to Detail and Organizational Skills

Timeline

Brand Representative

LVMH Perfumes And Cosmetics
04.2025 - Current

Assistant Manager

Amore Resto Lounge
04.2024 - 06.2025

Business Manager

Holt Renfrew
06.2022 - 04.2025

Beauty Specialist

SDM Beauty Boutique
06.2019 - 05.2022

Advanced Diploma - Business Management, Administration

Seneca Polytechnic
Laryssa Allen McPherson