I have gained a wealth of sales and marketing experience over the years, and feel that, combined with a tremendous amount of drive and enthusiasm, I will be a definite asset to your organization.
Overview
56
56
years of professional experience
Work History
Sales Manager
Tantramar Community Radio-CFTA-107.9 FM
05.2018 - 10.2023
Met with clients, delivering presentations, and educating on product and service features and offerings.
Closed lucrative sales deals using strong negotiation and persuasion skills.
Established and cultivated solid business relationships with new or existing customers.
Evaluated performance against goals and implemented appropriate development plans.
Built relationships with customers and community to establish long-term business growth.
Achieved sales goals and service targets by cultivating and securing new customer relationships.
Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
Implemented systems and procedures to increase sales.
Field Marketing Representative
Sky-Tec Satellite
05.2012 - 05.2018
I distributed promotional ballot boxes and ballots to restaurants and convenience stores throughout Atlantic Canada
Sales Representative
Distribution GVA Inc.
05.2007 - 06.2011
This company had never had representation in NB or PEI, selling specialty cigars to tobacco retailers. I went from zero business to developing an extensive network of retailers.
Independent Satellite Technician
Self-Employed
03.1998 - 05.2007
I ventured into this industry during it's infancy, and for all involved, it was basically hands-on learning. I was very instrumental in developing a training course for Star Choice technicians. This led to a Technician Certification program at Star Choice. A year later, Bell Express Vu followed suit. This finally gave credibility to the industry.
Advertising Sales Executive
Coffee News
04.1995 - 03.1998
Together with 2 partners, we started the first Coffee News franchise in Atlantic Canada. I was responsible for selling advertising to support this weekly, free newsletter, that we distributed through restaurants, barber shops, etc.
Advertising Sales Representative
Self-employed
07.1989 - 04.1995
I represented 3 companies during this period.
Behrenson Promotions: I sold promotional items, such as pens, calendars, etc. to consumer retailers of all types.
NCR: With this company, I sold advertising for coupons that were printed on cash register receipts at Sobeys, Superstores, and Co-Ops throughout the Maritime provinces. I sold these advertising campaigns to customers such as McDonalds, Burger King, Greco, and many others.
Atlantic Canada Road Atlas: With this company, I sold advertising spots for a book-format road atlas that was distributed through gas bars, etc.
Self-Employed Manufacturers Representative
Self-Employed
09.1981 - 07.1989
Territory: N.B, N.S., P.E.I., and Nfld.
Represented several companies including Electrohome, Mitsubishi, Tenco Electronics, Casio, etc.
Duties included extensive product training with customers' sales staff, especially when new products were introduced.
Attended many trade shows, both national and international.
Professional Musician
Morning Sun
04.1979 - 09.1981
Morning Sun was a touring country-rock band in which I played the piano.
We toured most of Canada and some of the eastern states.
We recorded our last album at Alabama's studio in Nashville, It was produced by Alabama's studio engineers.
Senior Sales Representative
Mallory Battery Company
10.1973 - 04.1979
Duties included servicing existing accounts as well as developing new business throughout N.B., N.S., and P.E.I.
Extensive sales training sessions with wholesale accounts.
Expanded sales to include mass-market accounts such as Shoppers Drug Mart and Atlantic Wholesalers Superstores in the Maritime provinces.
Outside Sales Territory Manager
Crawford Music
07.1971 - 10.1973
Merchandising records and cassettes in major department stores such as Eatons, Simpsons, Zellers, etc., throughout N.B., N.S., and P.E.I.
Worked with store and department managers, setting up indoor and outdoor promotions
Retail Store Manager
Maritime Records
05.1968 - 07.1971
Responsible for day-to-day operations of retail musical instrument, record, and home entertainment store.
Instrumental in developing and opening the first home entertainment display room in Atlantic Canada.
Hardware Dept. Employee
Canadian Tire
05.1967 - 05.1968
Education
High School Diploma -
Harrison Trimble High School
Moncton, NB
06.1966
Skills
Training and Development
Client-focused
Organized
Results-oriented
Customer service
Quick learner
Languages
English
Full Professional
Timeline
Sales Manager
Tantramar Community Radio-CFTA-107.9 FM
05.2018 - 10.2023
Field Marketing Representative
Sky-Tec Satellite
05.2012 - 05.2018
Sales Representative
Distribution GVA Inc.
05.2007 - 06.2011
Independent Satellite Technician
Self-Employed
03.1998 - 05.2007
Advertising Sales Executive
Coffee News
04.1995 - 03.1998
Advertising Sales Representative
Self-employed
07.1989 - 04.1995
Self-Employed Manufacturers Representative
Self-Employed
09.1981 - 07.1989
Professional Musician
Morning Sun
04.1979 - 09.1981
Senior Sales Representative
Mallory Battery Company
10.1973 - 04.1979
Outside Sales Territory Manager
Crawford Music
07.1971 - 10.1973
High School Diploma -
Harrison Trimble High School
Retail Store Manager
Maritime Records
05.1968 - 07.1971
Hardware Dept. Employee
Canadian Tire
05.1967 - 05.1968
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