Summary
Overview
Work History
Education
Skills
Websites
Timeline
Generic

Larisa Redins

Waterloo,Canada

Summary

Experienced creative writer and editor specializing in medical, educational, and tech content. Proven track record of proposing, outlining, and crafting engaging and impactful content. Methodical and logical with a keen eye for detail and a commitment to delivering exceptional work. Skilled at captivating target audiences and approaching problems with a critical thinking perspective.

Overview

18
18
years of professional experience

Work History

Editor and Writer

Edge Industry Review
07.2022 - Current
  • Write and edit content and news stories on the latest edge computing, cloud computing infrastructure (IaaS and PaaS), data center, wireless, chip, AI, and security trends
  • Brainstorm content ideas and consistently meet deadlines
  • Work as a reporter, covering the tech and social impact of biometrics and digital identity for the affiliated BiometricUpdate.com website.
  • Prepared, rewrote, and edited pieces to improve readability and impact.
  • Checked reference sources to verify dates, facts and statistics.
  • Utilized SEO techniques to optimize content for search

Freelance Writer / Editor

LarisaRedins.com
01.2013 - Current
  • Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
  • Developed educational content for private companies
  • Researched and wrote targeted business proposals and reports
  • Wrote audience-specific website content for commercial websites
  • Wrote a column for a bi-monthly national magazine
  • Created advertising and sales copy for businesses
  • Wrote and edited technical copy for organizations.
  • Researched and wrote original content for case studies, emails and newsletters.
  • Conducted interviews with subject matter experts to generate topics.
  • Collaborated with clients on topic ideation to determine key buyer personas and goals.

Tech / Cybersecurity Content Writer

Webselenese
01.2019 - 01.2021
  • Created cybersecurity-related long-form blog content about anti-virus and password manager software for SafetyDetectives.com
  • Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
  • Completed thorough research into assigned topics.
  • Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
  • Formatted content to adhere to industry-specific style guides.

Editor and Writer

The Intellectual Child llc
01.2013 - 01.2019
  • Edit grant proposals, sales letters, website content, brochures, and other marketing materials.
  • Prepared, rewrote, and edited pieces to improve readability and impact.
  • Determined readiness of written pieces, made changes, and approved final versions for publication.
  • Devised attention-grabbing headlines and summaries to increase clicks and engagement.
  • Wrote and created content for various educational topics and mediums.


Technical and Marketing Writer

SDM Advisors, Inc.
01.2011 - 01.2013
  • Wrote and edited technical documents, sales letters, and blogs
  • Wrote, edited, and distributed press releases
  • Created shareable social media posts
  • Wrote and edited case studies and white papers.
  • Repurposed and optimized existing content for use in different mediums.
  • Researched and wrote original content for case studies, emails and newsletters.
  • Translated technical terminology and jargon into plain, clear language.

Writer and Editor

SoftServe
01.2009 - 01.2011
  • Wrote and edited newsletters, articles, white papers, blog posts, and related material.
  • Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
  • Customized brand message to reach and capture target audience interest and drive engagement.

Writer

Penton Media
01.2007 - 01.2009
  • Researched and wrote articles about IBM enterprise hardware and related topics
  • Interviewed the appropriate contacts for the articles.
  • Followed company policies and editorial guidelines to craft thorough, well-written content.
  • Built, established and maintained relationships with sources.

Technical Marketing Writer

B&H Photo Video
01.2006 - 01.2007
  • Created online product advertisements for tech equipment and accessories
  • Interacted with the appropriate stakeholders to obtain required technical information.
  • Wrote high-quality content under deadline pressure with a captivating and authentic approach.
  • Translated technical terminology and jargon into plain, clear language.

Interactive Media Writer

The Walt Disney Company
2002 - 01.2005
  • Researched the internet to find suitable educational websites
  • Wrote engaging reviews of these websites for an online directory.
  • Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
  • Wrote compelling, succinct, clear descriptions under tight deadlines.

Education

Bachelor of Arts - BA, General Arts -

University of Guelph

Bachelor of Science - Biological Science (Biomedical Focus)

University of Guelph
Guelph, ON

Skills

  • Adaptability
  • Visual Storytelling
  • Attention to Detail
  • Critical Thinking
  • Time Management
  • Copywriting
  • Consistent Brand Messaging
  • Tech Writing
  • Content Marketing
  • Self-Motivation
  • Originality and Creativity
  • Editing and Proofreading

Websites

Timeline

Editor and Writer

Edge Industry Review
07.2022 - Current

Tech / Cybersecurity Content Writer

Webselenese
01.2019 - 01.2021

Freelance Writer / Editor

LarisaRedins.com
01.2013 - Current

Editor and Writer

The Intellectual Child llc
01.2013 - 01.2019

Technical and Marketing Writer

SDM Advisors, Inc.
01.2011 - 01.2013

Writer and Editor

SoftServe
01.2009 - 01.2011

Writer

Penton Media
01.2007 - 01.2009

Technical Marketing Writer

B&H Photo Video
01.2006 - 01.2007

Interactive Media Writer

The Walt Disney Company
2002 - 01.2005

Bachelor of Arts - BA, General Arts -

University of Guelph

Bachelor of Science - Biological Science (Biomedical Focus)

University of Guelph

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Larisa Redins