Lana Alkhouri
Marketing
Laval,QC
Summary
Energetic team player supports sales staff by providing sales data, market trends, forecasts, account analyses and new product information while relaying customer services requests. Successful planning marketing campaigns and branding initiatives for product collection. Positive manager of marketing team engaged in advertising, product positioning support and promotion.
Overview
9
9
years of professional experience
Work History
Marketing assistant manager
Stackry LLC
Amherst, Nashua (remotely From Canada), USA
03.2020 - Current
- Monitor the performance of products in the market to modify marketing strategies
- Plan, organize, and implement marketing strategies to boost sales and product awareness
- Adept at working with marketing teams and other departmental heads to achieve a common goal
- Managing influencer's campaigns, choosing, communicating, following up and managing the delivery
- Analyze the social media platforms to plan a marketing strategy match with the company approach
- Social media strategy development
- Developing and posting content like graphics, videos and articles to social media channels and
- Websites
- Overseeing social media communities, communicating with customers and answering questions
- Collaborating with sales and marketing staff to keep a consistent brand message across various platforms
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Created company brand messaging, collateral materials, customer events, promotional strategies and product commercialization.
- Transformed corporate website and social media platforms to better engage customers and promote sales.
- Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
- Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings.
- Developed innovative and targeted collateral to support overall branding objectives.
- Improved and boosted brand image by implementing focused marketing campaigns and engaging in professional networking to support outreach.
- Briefed senior executives on monthly projections, product launches and other marketing plans.
- Compiled product, market and customer data to generate informed sales and profit projections.
- Met and exceeded sales and growth goals by maintaining relationships with both customers and vendors.
- Grew new business connections by strategically networking with industry experts.
- Oversaw and adhered to communications department budget.
- Completed projects on-time and under-budget by collaborating with sales, technical and customer relations departments.
Credit card assistant
Doha Bank
Doha
09.2017 - 02.2018
- Processing credit card and EFT payments
- Monitoring outstanding customer accounts
- Evaluating customers' requests for new credit cards or new card limits.
Loan assistant
Doha Bank
Doha
06.2013 - 09.2017
- Ensures accurate input of borrowers received from branches
- Process the retail loan product application after being checked/verifier for inputting the date in core banking system with regard to:
- Disbursement of all kinds of retail loan cases as per add a loan form
- Rescheduling of existing loan
- Change/release of guarantor (s)
- Change of rate of interest
- Postponement of loan installment
- Premature settlement of loans/liabilities
- Preparing application forms for QCB secret number if applicable,
- Adding , changing and releasing credit balance limit or block funds against slow moving
- Delinquent accounts and buy-out loan cases
- Execute following activities with regard to delinquent retail loan products:
- Transferring defaulted loans to under settlement ledgers
- Recovery of provision/interest in suspense to income & write off liabilities as approved
- By board of directors
- Any other verified changes desired by the retail banking/branches
- Prints-out system reports for post-feed checking of the senior loan verifier/loan verifier
- Handles filing of requests, application and maintenance of record of the retail loan administration
- Data input in Excel/Word documents in computers related to retail loans
- Enters the dispatch of incoming & outgoing mail from/to branches
- Any other duty assigned
Customer Service Representative
syriatel
Damascus
05.2011 - 12.2012
- Main activities and responsibilities -Welcome customers, answer and solve their inquiries in a professional manner
- Collect all types of payments from customers (Bills, Advanced, Deposits..
- Etc)
- Promote and sell new lines, products & value added services, and perform related data entry on the system
- Promote and sell internet service and perform related data entry on the system
- Receive and register valid customer's complaints on the system
- Submit all records (forms, applications...) related to Point Of Service's daily operation too concerned departments.
Education
Certificate in Marketing -
Mcgill University
Montreal, QC06.2022
BA - Insurance and banking
Damascus University
06.2010
Skills
- Managerial Experience
- Social Media Platforms
- Marketing Strategy Development
- Marketing Program Management
- Client Meetings
- Market Positioning
- Developing Targeted Leads
- Marketing and Advertising
- Social Media Content Creation
- Media Negotiations
- Brand Messaging
- SEO Strategy and Execution
Certification
Marketing (4 years )
Excel advance (10+ years)
Microsoft Office (8 years)
Operations (5 years)
Customer Service (2 years)
Data Entry (4 years)
Finance (5 years)
Accounting (4 years)
Timeline
Marketing assistant manager
Stackry LLC
03.2020 - Current
Credit card assistant
Doha Bank
09.2017 - 02.2018
Loan assistant
Doha Bank
06.2013 - 09.2017
Customer Service Representative
syriatel
05.2011 - 12.2012
Certificate in Marketing -
Mcgill University
BA - Insurance and banking
Damascus University
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