Lala Rico
Los Angeles
Summary
Results-oriented Account Coordinator with a proven track record in coordinating and optimizing sales. Adept at managing client relationships, implementing effective merchandising strategies, and exceeding sales targets. Strong organizational and communication skills, with a passion for staying abreast of beauty industry trends. Committed to fostering positive brand representation and driving business growth through collaborative efforts.
Overview
13
13
years of professional experience
Work History
Account Coordinator
Biossance
08.2021 - Current
- Successfully managed a driven freelance team allowing us to become top performing territory in the company. Coaching my team to successfully close a sale and build a basket.
- Implemented innovative sales strategies to drive product awareness and increase revenue, contributing to the overall success of brand growth. Through analyzing trends on underperforming SKUS I would curate education plans to address these problems.
- Passionately engaged in ongoing education about products, industry trends, and client needs to provide informed and valuable assistance.
Sales and Education Specialist
Freelance
04.2018 - 08.2021
- Managed and monitored inventory levels, ensuring products were adequately stocked and rotated underperforming SKUS in order to increase productivity.
- Created customized routines for clients, and assisted brand partnerships with cross worlds sells.
- Lead client engagement events, exceeded goals while focusing on new launches to increase overall visability.
Restaurant Owner
Cuscatleca Bakery
10.2010 - 01.2021
- Managed financial operations for streamlined efficiency, reducing overall expenses and maximizing profits.
- Developed and executed marketing strategies to attract new patrons, resulting in higher foot traffic and improved revenue.
- Optimized menu offerings based on customer feedback, leading to better sales performance and high levels of repeat business.
- Established strong vendor relationships for the consistent sourcing of fresh ingredients at competitive prices.
Beauty Studio Coordinator
Sephora
03.2013 - 04.2018
- Collaborated with beauty brands to organize product launches and exclusive promotions, resulting in increased sales.
- Developed and executed creative and engaging beauty events, driving customer participation and brand loyalty.
- Coordinated scheduling and appointments for beauty services, ensuring optimal utilization of studio resources.
Education
High School Diploma -
John Marshall High School
Los Angeles 06.2010
Skills
- Research Expertise
- Account Oversight
- Account Management
- Relationship Building
- Troubleshooting and Problem Resolution
- Customer Service
- Market Research
- Client Relations
Timeline
Account Coordinator
Biossance
08.2021 - Current
Sales and Education Specialist
Freelance
04.2018 - 08.2021
Beauty Studio Coordinator
Sephora
03.2013 - 04.2018
Restaurant Owner
Cuscatleca Bakery
10.2010 - 01.2021
High School Diploma -
John Marshall High School
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