KYLE BARKER
Hamilton,ON
Summary
Results-driven sales professional with a strong background in beverage sales, key account management, and brand development. Proven ability to grow revenue, manage high-value accounts, and build long-term strategic partnerships with large-format retailers and key stakeholders. Experienced in leading teams, executing high-impact activations, and driving market growth through relationship-based selling, data-driven planning, and strong execution.
Overview
8
8
years of professional experience
Work History
Sales Representative
PepsiCo Beverages
Hamilton, ON
01.2023 - Current
- Manage a high-volume sales territory consisting of 10+ large-format retail customers, driving consistent revenue growth and strong market execution.
- Develop strategic relationships with store managers and key decision-makers to influence ordering, promotions, merchandising, and in-store execution.
- Lead planning and execution of in-store displays, seasonal programs, and promotional activations to maximize visibility and sell-through.
- Consistently maintain high sales volume while strengthening long-term customer partnerships.
Tournament Manager
Canlan Sports
Toronto, ON
03.2021 - 05.2022
- Led planning, promotion, and execution of youth tournaments across the GTA, managing a portfolio of 500+ teams.
- Built and maintained long-term relationships with customers through exceptional service and operational excellence.
- Managed and developed a team of 30+ part-time staff and 1 full-time coordinator.
- Oversaw operations, scheduling, logistics, and customer experience across multiple high-volume events.
Tournament Coordinator
Canlan Sports
Toronto, ON
03.2020 - 03.2021
- Served as primary point of contact for parents, coaches, and managers across all tournaments.
- Managed event operations including scheduling, staffing, communications, logistics, and on-site execution.
Community & Sport Development Representative
Maple Leaf Sports & Entertainment
Toronto, ON
01.2018 - 03.2020
- Supported delivery of community and youth development initiatives through clinics, camps, and special events.
- Managed participant coordination, communications, and staff scheduling.
Sponsorship & Events Representative
Molson Coors Beverage Company
Toronto, ON
05.2019 - 12.2019
- Supported planning and execution of large-scale brand activations and sponsorships events across Ontario.
- Worked cross-functionally with sales, marketing, vendors, and partners to deliver high-impact brand experiences.
- Led on-site execution, staffing, scheduling, and operational logistics for major events.
Education
Bachelor's Degree - Sport Management
Brock University
St Catharines, ON06.2018
Skills
- Key Account Management
- Strategic Relationship Building
- Sales Growth
- Trade Marketing & Activation
- Contract Management
- Territory & Route Management
- Retail Execution & Merchandising Strategy
- Leadership & Team Development
- Forecasting & Sales Planning
Timeline
Sales Representative
PepsiCo Beverages
01.2023 - Current
Tournament Manager
Canlan Sports
03.2021 - 05.2022
Tournament Coordinator
Canlan Sports
03.2020 - 03.2021
Sponsorship & Events Representative
Molson Coors Beverage Company
05.2019 - 12.2019
Community & Sport Development Representative
Maple Leaf Sports & Entertainment
01.2018 - 03.2020
Bachelor's Degree - Sport Management
Brock University