Kunal Paul
Windsor,ON
Summary
Dynamic professional with 2 years' experience in digital marketing and sales. Skilled in campaign planning and execution, driving online and offline sales for measurable results. Adaptable in dynamic environments, blending strategic vision with tactical proficiency to deliver impactful outcomes.
Overview
2
2
years of professional experience
1
1
Certification
Work History
Jr. Account Executive
Grapes Digital
01.2022 - 08.2022
- Media Planning as per the client briefs.
- Execution of the Paid Campaigns on the Social, Search and Programmatic Platforms.
- Regular optimization of the campaigns. Daily monitoring the Key metrics(CPV,CPM, CPC & CPA) of the campaigns.
- Attending Weekly & Monthly JSR meeting with the client.
- Prepared comprehensive reports to keep both management and clients informed of progress and results.
- Collaborated with internal teams to develop account strategy.
- Identified opportunities for upselling services to existing clients, resulting in additional revenue generation.
Digital Marketing Executive
Ad2click Media
12.2020 - 12.2021
- Grew social media following with strategic outreach efforts, influencer partnerships, and engaging content curation.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
- Created email blast campaigns to target key customers.
- Expanded market reach by researching new channels, identifying emerging trends, and capitalizing on growth opportunities.
- Utilized Google Analytics to set up, monitor and analyze content success and identify opportunities for content improvement.
Education
Post-Baccaleurate Diploma - Human Resource Management
St. Clair College of Applied Arts And Technology
Windsor, ON12.2023
Post-Baccaleurate Diploma - Event Management
St. Clair College of Applied Arts And Technology
Windsor, ON04.2022
MBA - Marketing
Bhagwan Parshuram Institute of Technology
Delhi, India2020
Bachelor's in Commerce - Commerce
Ramanujan College
Delhi, India2017
Skills
Meta Ads
Google Ads
Google Analytic
Google Tag Manager
Media Planning
Display & Video 360
Twitter Ads
Linkedin Ads
Languages
English
Native or Bilingual
Hindi
Native or Bilingual
Certification
Meta Blueprint Media Buying Professional
Meta Blueprint Discovery Commerce Specialist
Google Search Ads Certification
Google Display Ads Certification
Google Performance max Certification
Screaming Frog
Programmatic/DV360
Timeline
Jr. Account Executive
Grapes Digital
01.2022 - 08.2022
Digital Marketing Executive
Ad2click Media
12.2020 - 12.2021
Post-Baccaleurate Diploma - Human Resource Management
St. Clair College of Applied Arts And Technology
Post-Baccaleurate Diploma - Event Management
St. Clair College of Applied Arts And Technology
MBA - Marketing
Bhagwan Parshuram Institute of Technology
Bachelor's in Commerce - Commerce
Ramanujan College
Similar Profiles
AMREEK SINGHAMREEK SINGH
Associate Creative Director at Grapes Digital Pvt. Ltd.Associate Creative Director at Grapes Digital Pvt. Ltd.
Sharthak GuhaSharthak Guha
Senior Creative Director at Grapes Digital Pvt. Ltd.Senior Creative Director at Grapes Digital Pvt. Ltd.
Aastha PratikAastha Pratik
Sr. Social Media Marketing Manager at ETHINOS DIGITALSr. Social Media Marketing Manager at ETHINOS DIGITAL
Faida ShehadehFaida Shehadeh
Volunteer at An-Noor Private SchoolVolunteer at An-Noor Private School
Mandeep KaurMandeep Kaur
Dispatcher at Highway StarDispatcher at Highway Star