KRISTINA SARAIVA
Kitchener,Canada
Summary
Strategic and analytical business professional with strong experience in data analysis, performance reporting, forecasting, and cross-functional stakeholder management. Adept at transforming complex data into actionable insights that support revenue growth, operational efficiency, and customer engagement.
Overview
13
13
years of professional experience
Work History
Account Manager
Backyard Products
01.2021 - Current
- Analyzed sales data, trends, and engagement metrics to guide revenue strategies.
- Developed reporting dashboards to monitor KPIs and performance.
- Led cross-functional collaboration across sales, logistics, marketing, and operations.
- Conducted post-promotion evaluations to inform pricing and campaign planning.
- Managed key client relationships and provided data-driven recommendations.
Forecast Scheduling Analyst / Supervisor
Majorel
01.2016 - 01.2021
- Built long- and short-term forecasts using historical and statistical data.
- Created reporting packages for leadership on KPIs and performance.
- Conducted root-cause analysis to optimize staffing and workflow efficiency.
- Supervised team members and managed escalations and development.
Third Key Holder
Ardene
01.2015 - 01.2018
- Managed operations, staff coordination, and execution of sales strategies.
Supervisor
Value Village
01.2013 - 01.2015
- Oversaw team operations, promotions, and workflow improvements.
Skills
- Business Intelligence & Reporting
- Data Analysis & Insight Generation
- CRM Processes & Data Hygiene
- Forecasting & Predictive Modeling
- KPI Tracking & Performance Dashboards
- Cross-Functional Collaboration
- Revenue & Marketing Analysis
- Process Optimization
- Stakeholder & Partner Communication
- Microsoft Office Suite (Excel, PowerPoint, Outlook)
Timeline
Account Manager
Backyard Products
01.2021 - Current
Forecast Scheduling Analyst / Supervisor
Majorel
01.2016 - 01.2021
Third Key Holder
Ardene
01.2015 - 01.2018
Supervisor
Value Village
01.2013 - 01.2015