Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Kristi Day

Solana Beach

Summary

Seasoned leader eager to lead and grow organizations. Skilled in relationship management, strategic planning, problem-solving, digital marketing and communication with good understanding of business principles, project management and team leadership. Collaborative with excellent work ethic. Very sociable, getting along with a wide range of people.

Overview

20
20
years of professional experience
1
1
Certification

Work History

Living Trust Advisor

LivingTrustAdvisor.com
01.2024 - Current
  • Maintain up-to-date knowledge on industry trends and regulations, ensuring accurate advice is provided to clients at all times.
  • Develop strong relationships with clients through regular communication and excellent customer service.
  • Facilitate workshops on living trusts for individuals, improving their understanding of estate planning.

Certified Notary Public

Solana Beach Notary
04.2023 - Current
  • General Notary Work
  • Certified Signing Agent
  • Certified Trust Delivery Agent

E-Commerce Specialist

Sea By Day
01.2013 - Current
  • Created this outdoor lifestyle brand that sells on Sea By Day website, Amazon and Etsy.
  • Designed, created prototypes and sourced manufacturer for each product line for retail and wholesale customers.
  • Created print patterns, marketing collateral, package inserts and packaging.
  • Facilitated acceptance into Amazon Brand Registry.
  • Create, manage, optimize all Amazon listings, Amazon A+ Content through Amazon Seller Central.
  • Created and updated company digital footprint marketing through professional e-commerce website and optimized social media profiles.
  • Appraise in-house and Amazon FBA inventory levels every 2 weeks and order new merchandise to keep quantities well-stocked.
  • Proficient with Google Ads, Google Analytics, Amazon Ads, Facebook Ads, Shopify, Squarespace, Wix, Bluehost, WordPress, Facebook, Instagram, Semrush, and Helium 10.

Member

Policy Circle
11.2020 - Current

Part of the Solana Circle group in Solana Beach, CA

CLER Graduate

MaryBeth Weiss Catalyst Award recipient

Digital Marketing Specialist

Day Digital Consulting
01.2019 - 04.2023
  • Boosted brand awareness for clients by establishing strong web and social media presence.
  • Optimized social media channels and web pages to improve SEO and usability.
  • Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
  • Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.
  • Built, implemented and updated effective SEO strategies.
  • Identified appropriate KPIs and reported key metrics from digital campaigns.

Digital Content Specialist

Wunderman Thompson Commerce
07.2021 - 07.2022
  • Performed Amazon listings audits and content strategy work for 3P sellers on Amazon Seller Central.
  • Optimized Amazon site content to better position products and services.
  • In charge of A+ content creation, Amazon Ads campaign set up, Amazon coupons set up, and Amazon listing troubleshooting.
  • Worked on large brands account teams to unify messaging across all of their digital shelf platforms; Amazon, Walmart, Chewy, Target, Lowes, Home Depot.

Volunteer

National Charity League, NCL
01.2016 - 01.2022
  • National Charity, Ways and Means board member for 2 years responsible for designing, sourcing, and selling all NCL clothing and swag
  • Implemented web store for NCL products
  • Volunteer 25 hours per year at local charities

Public Safety Commissioner

City of Solana Beach
01.2009 - 01.2015
  • Worked with other Commissioners to maintain and improve safe living conditions for Solana Beach.
  • Persuaded City to start using more social media, Facebook, to better communicate with the community.

Volunteer

Children's Hospital Auxiliary
01.2005 - 01.2009
  • Helped raise between $50,000-$100,000 each year for Rady Children's Hospital.
  • Helped organize and manage Glamorama fundraiser for 3 years, working with outside sponsors, community promotion.

Education

Bachelor of Arts - Business Management

Central University of Iowa
Pella, IA

Skills

  • Product and Service Sales
  • Social Perceptiveness
  • Excellent People Skills
  • Customer Service
  • Time Management
  • Digital Marketing
  • Critical Thinking

Certification


Certified Notary Trust Delivery Agent

NNA Certified Notary Signing Agent

Certified Notary Public

Amazon Ads Certification

Digital Marketing Certification

SEO Certification

NNA Background Check

Timeline

Living Trust Advisor

LivingTrustAdvisor.com
01.2024 - Current

Certified Notary Public

Solana Beach Notary
04.2023 - Current

Digital Content Specialist

Wunderman Thompson Commerce
07.2021 - 07.2022

Member

Policy Circle
11.2020 - Current

Digital Marketing Specialist

Day Digital Consulting
01.2019 - 04.2023

Volunteer

National Charity League, NCL
01.2016 - 01.2022

E-Commerce Specialist

Sea By Day
01.2013 - Current

Public Safety Commissioner

City of Solana Beach
01.2009 - 01.2015

Volunteer

Children's Hospital Auxiliary
01.2005 - 01.2009

Bachelor of Arts - Business Management

Central University of Iowa
Kristi Day