Krishani Ranasinghe
Front End Associate/Sales Advisor
New Westminster,British Columbia
Summary
Solution-driven Retail Sales Professional adept at contributing to deliver superior customer service to shoppers. Experienced marketing/digital marketing and business development specialist with experience devising and implementing marketing campaigns. Built deep understanding of target audience and competitors to develop effective marketing messaging. Early adopter of latest industry trends and strategies, resulting in consistently fresh and creative ideas.
Overview
10
10
years of professional experience
6
6
years of post-secondary education
Work History
FRONTEND ASSOCIATE – CASHIER
Walmart Canada
, Surrey
04.2022 - Current
- Provision of excellent Retail customer service management
- POS management and secure cash handling with high accuracy
- Providing exceptional customer service in order to ensure a positive shopping experience
- Processes all purchase transactions in a timely and efficient manner, training new front end staff
- Promote company’s programs, i.e., credit card service, product protection plans and charity initiatives
- Achievement: Bronze award for outstanding performances on exceeding Walmart master card sales target for Q4-FY23 and highest donation collection for Breakfast club fund raising campaign in October 2022.
DIGITAL MARKETING CONSULTANT
Salubritas Health Products
North Vancouver, BC
01.2023 - 04.2023
- High level E-commerce experience for Amazon USA/ Amazon Canada platforms
- Create digital marketing communication strategies to promote company product line via multiple channels
- Discover new digital marketing opportunities to increase revenue of ‘Unique Salubritas’ Amazon USA/Canada Channels
- Specializes in developing, implementing, and monitoring a business' paid and organic online marketing strategies
- Tracked latest search marketing technologies, digital trends and strategies to identify options for integration
- Stayed up to date on best practices and emerging trends in social media and Google SEO and SEM
- Provided custom reports, advice and feedback in relation to SEO and keywords implementation and integration
- Provided deep data analysis from Google Analytics, Google Search Console, SEO and competitors
- Developed and executed SEM strategy including paid search and PPC (Pay per Click) campaigns.
BUSINESS DEVELOPMENT MANAGER
Pristine Solutions Pvt Ltd
Colombo
05.2019 - 01.2022
- New Business Developments for SAP Business One & Business ByDesign ERP solutions
- Consulted clients demonstrating benefits of SAP ERP solutions and Add-on solutions
- Managed new business development projects
- Maintained B2B client databases, providing excellent customer service through key account management
- Developed innovative Ecommerce/digital sales and promotional strategies
- Carried out marketing & presales activities with professionalism
- Lead generation through cold calling & sales pipeline development
- Promoted partnered cloud hosting & Database solutions – E.g
- Microsoft Azure and SQL
- Achievement: Highest achieved annual sales revenue target over Euro 300,000 during 2020 and 2021.
BUSINESS DEVELOPMENT MANAGER
Metric Products Pvt Ltd
Colombo
01.2017 - 01.2019
- E-commerce & New Product Developments for Amazon USA platforms
- Analyze market data on consumer patterns and develop E-commerce strategy
- Managed new product developments (NPD) efficiently to achieve high ROI
- Hands on experience handling FBA orders of E-commerce marketplaces like Amazon.com
- Managed multiple digital marketing channels, PPC & organic Ad campaigns to maximize online sales
- Achievement: Generated over 70% E-com sales contribution for new products listed on Amazon USA.
ASST. MARKETING ADMINISTRATION MANAGER
West ventures Lanka Pvt Ltd
Colombo
01.2016 - 01.2017
- Increasing customer awareness through the creation of event management campaigns
- Planned and executed sales and marketing campaigns by organizing Trade Expo events
- Carried out branding & promotional activities through effective event management strategies
- Increased corporate sales revenue via executing government trade projects such as Trade exhibitions
- Achievement: Generated highest sales revenue from ‘Uva Expo - 2016’ trade exhibition.
RETAIL FOOD & BEVERAGE SALES TEAM LEAD
Delaware North
Melbourne, Victoria
10.2014 - 01.2016
- Excellent retail customer service management through the leader in hospitality
- Administering food & beverage retail services through order taking, meal preparation & timely delivery
- Point of sales management (POS) & guest relations for Etihad, Melbourne & Olympic Parks Stadiums
- Use of Cash register and EFTPOS, stock & shelf management, adhere food safety practices, Multi-tasking
- Attend to customer concerns immediately with a great attention to detail
- Training and development of team members with team management & leadership skills
- Achievement: Successfully completed Certificate III in Hospitality SIT30813 for Safe Food Handling by RGIT Australia, Victorian RSA (Responsible Serving Alcohol) & Barista coffee making in 2014
SENIOR DEVELOPMENT MERCHANDISER
Transmonde Hong Kong Pvt Ltd
Colombo
01.2010 - 06.2013
- Collaboration with buyers, suppliers through effective price negotiation strategies
- Managed overall Development Merchandising functions for Apparel accessory products
- Monitored all functions from customer inquiries, sample development to bulk order shipment
- Maintain close relationships with buyers & vendors – Eg: Tema Turkey, Next, Tesco, GAP, George Asda, Marks & Spencer
- Achievement: Midyear highest sales achievement for TEMA, NEXT and local buyer key accounts in 2012.
Education
MBA -
University Canada West
Vancouver, BC 01.2022 - 05.2023
MASTER OF ENTREPRENEURSHIP & INNOVATION -
Swinburne University of Technology
Australia 01.2014 - 05.2015
POST GRAD DIPLOMA - MARKETING
Chartered Institute of Marketing
UK 06.2011 - 05.2012
BBA - INTERNATIONAL BUSINESS AND MANAGEMENT
Northwood University
USA 01.2008 - 05.2010
Skills
Personal: Critical Thinking, Problem-solving, Oral & written Communication, Leadership, Time management
Marketing skills – SEO/SEM, Presentation, High business acumen, Computer literacy, Research skills
Technical: Adapt to latest technology, SAP Business One & Business ByDesign ERP, WordPress, POS systems, MS Office, PowerPoint/Graphic designE-commerce Technologies: Google analytics, Hootsuite Social Media, Hubspot content marketing, Semrush SEOInterpersonal Communication
Planning and Coordination
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins
Timeline
DIGITAL MARKETING CONSULTANT
Salubritas Health Products
01.2023 - 04.2023
FRONTEND ASSOCIATE – CASHIER
Walmart Canada
04.2022 - Current
MBA -
University Canada West
01.2022 - 05.2023
BUSINESS DEVELOPMENT MANAGER
Pristine Solutions Pvt Ltd
05.2019 - 01.2022
BUSINESS DEVELOPMENT MANAGER
Metric Products Pvt Ltd
01.2017 - 01.2019
ASST. MARKETING ADMINISTRATION MANAGER
West ventures Lanka Pvt Ltd
01.2016 - 01.2017
RETAIL FOOD & BEVERAGE SALES TEAM LEAD
Delaware North
10.2014 - 01.2016
MASTER OF ENTREPRENEURSHIP & INNOVATION -
Swinburne University of Technology
01.2014 - 05.2015
POST GRAD DIPLOMA - MARKETING
Chartered Institute of Marketing
06.2011 - 05.2012
SENIOR DEVELOPMENT MERCHANDISER
Transmonde Hong Kong Pvt Ltd
01.2010 - 06.2013
BBA - INTERNATIONAL BUSINESS AND MANAGEMENT
Northwood University
01.2008 - 05.2010