Summary
Overview
Work History
Education
Skills
Websites
Timeline
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Konnie Keyworth

Ottawa,ON

Summary

I am Creative Social Media Coordinator with positive attitude and great background in cultivating positive online presences across multiple social platforms. Successful developing and managing ever-changing social media content calendars for multiple sites. Coordinates well with graphics team and marketing group to meet objectives.

Overview

8
8
years of professional experience

Work History

Social Media Coordinator

Unforgettable Escapes
Ottawa, ON
11.2019 - Current
  • Created company website on the wordpress platform.
  • Work closely with company agents to deliver social media updates across multiple platforms
  • Coordinate with National and International Tourism Boards to update audience on current and upcoming travel situations.
  • Create social media content with consistent content and tone.
  • Assess content and tone for consistency to optimize social media accounts.
  • Evaluate monthly performance statistics and used data to inform future strategies.
  • Analyze and report social media and online marketing campaign results.
  • Increasing customer engagement through social media.

Social Media Manager

Beauty Time Canada
Ottawa, ON
03.2019 - Current
  • Coordinate all aspects of social media management on multiple platforms
  • Manage influencer led campaigns
  • Manage website maintenance and updates.
  • Increased customer engagement through social media.
  • Develope marketing content such as blogs, promotional materials and advertisements for social media.
  • Monitor online presence of company's brand to engage with users and strengthen customer relationships.
  • Analyze and reported social media and online marketing campaign results.
  • Improve page content, keyword relevancy, and branding to achieve search engine optimization goals.
  • Set clearly defined goals to drive customer retention, brand awareness and website or social media traffic.
  • Identifiy target market and key segments through in-depth analysis of markets and related trends.
  • Discuss SEO needs and optimized strategies for short- and long-term campaigns.
  • Revamped Wordpress website.

Social Media Consultant

Wedding Busines Coach Ja/Destination Collective
Toronto, ON
01.2020 - Current
  • Created company website on the Wordpress platform.
  • Update multiple social media platforms and coordinate with team to run ad campaigns and update website
  • Coordinate with International vendors and tourism boards.
  • Create and maintain new marketing campaigns, brand promotions
  • Increase customer engagement through social media.
  • Plan and instituted social media marketing plan
  • Promote successful outcome of web development strategy by aligning consistent brand messaging and visual designs across digital outlets.

Website Designer

Chef Philip Cameron
Ottawa, ON
08.2020 - 11.2020
  • Designed and launched website on the wordpress platform for award winning chef to the German Embassy Ottawa.
  • Advised client on web site marketing and funnel strategies based on comprehension of SEO and web best practices.
  • Provided back-end website development using WordPress, and other editing software.

Education

Bachelor's Degree - Design and Marketing

FIT

Skills

  • Customer Service
  • Relationship Building
  • Business Needs Analysis
  • Google Analytics
  • Data Analytics
  • Online Media Campaigns
  • Client Engagement
  • Content Development
  • Content Curation
  • Digital Content Platforms
  • SEO Strategies

Timeline

Website Designer

Chef Philip Cameron
08.2020 - 11.2020

Social Media Consultant

Wedding Busines Coach Ja/Destination Collective
01.2020 - Current

Social Media Coordinator

Unforgettable Escapes
11.2019 - Current

Social Media Manager

Beauty Time Canada
03.2019 - Current

Bachelor's Degree - Design and Marketing

FIT
Konnie Keyworth