Kim Boin

• Increased sales revenue by identifying and targeting high-potential key accounts.
• Developed and executed strategic account plans for sustainable growth and profitability.
• Strengthened client relationships with regular communication, addressing concerns, and providing exceptional service.
• Manage a portfolio of key accounts, ensuring consistent revenue generation and customer satisfaction.
• Collaborate with cross-functional teams to develop customized solutions for clients'' unique needs.
• Negotiate contracts and pricing agreements with clients, securing long-term business partnerships.
• Analyze market trends to identify new business opportunities within the territory.
• Participate in industry events to network with potential clients and stay informed about emerging trends in the market.
• Built and maintained strong client relationships to drive business growth.
• Monitor industry trends closely to proactively adjust the company''s product offerings as needed for continued success in a dynamic market environment.

Offering insights and hands on experience to promote and innovate the success and guest experience of Floriexpo

• Providing insight and support to the Floral Council
• Potted Task Force, collaboratively updating the potted guidelines for IFPAs website and resource tools

Responsible for the Financial performance, procurement, forecasting, strategic planning and merchandising strategies for both Floral and Garden Centre departments along with managing all categories within.

Directed a team of 37 Department Managers, implementing and communicating new programs with merchandising plans, curated Private Label, promotional programs, and bringing Passion & Innovation to the Departments.

Exceeded budgets year over year bringing substantial growth while achieving all KPI's

• Achieved and exceeded weekly budgets, merchandising, training team members, forecasting, planning and execution for all Holidays and in store initiatives.
• Managed inventory and receiving operations to maintain optimal stock levels and meet expected demands.
• Motivated Team Members to consistently deliver effective selling behaviors through coaching and recognition.

• Wedding & Event floral design
• Executed all aspects and functions of the business
• Client consultations, procurement, lead designer, booth design, social media, digital content and marketing

• Responsible for the daily operations of the business
• Merchandising, design, scheduling, building and maintaining relationships with clients
• Achieving and exceeding monthly sales targets
• Oversaw and coordinated four team members.