Summary
Overview
Work History
Education
Skills
Key Skills And Achievements
Timeline
Generic

KHUSHI VERMA

Abbotsford,BC

Summary

Dynamic individual with hands-on experience in Digital Marketing and talent for navigating challenges. Brings strong problem-solving skills and proactive approach to new tasks. Known for adaptability, creativity, and results-oriented mindset. Committed to making meaningful contributions and advancing organizational goals.

Overview

6
6
years of professional experience

Work History

Social Media & Influencer Marketing Manager

Wellness Extract
01.2024 - Current
  • Managed paid and organic campaigns on Meta and Google, boosting customer acquisition by 28%.
  • Executed integrated digital strategies, including ads, social media, and influencer partnerships.
  • Led brand promotions, increasing engagement by 37%.
  • Collaborated on event marketing content and promotional materials.
  • Analyzed performance using Google Analytics and Meta Insights to optimize ROI.
  • Increased brand awareness through effective influencer marketing campaigns.
  • Created persuasive marketing materials for sales support.
  • Monitored competitors and adapted strategies for a competitive edge.

Administrative Assistant

Wellness Extract
01.2023 - 01.2024
  • Assisted with event coordination and logistics management for 3 local events.
  • Managed multi-line phone system, routed calls, and greeted visitors.
  • Delivered excellent customer service, addressing client inquiries and building relationships.
  • Ensured accurate data entry and database management.
  • Assisted in onboarding new employees and coordinating orientation.
  • Contributed to special projects, including research and event logistics.
  • Maintained and updated marketing database records every month.

Marketing Intern

The Mood Space
01.2020 - 01.2021
  • Curated content for social media, emails, and campaign slogans using Constant Contact, Canva, and Mailchimp.
  • Developed messages and approached collaboration prospects to boost brand awareness.
  • Took meeting minutes for marketing and communicated action plans to the team.
  • Measured and reported marketing results using Meta Analytics.

President

Toastmasters International
01.2019 - 01.2020
  • Mentored 30+ students and represented the club at district meetings.
  • Ensured compliance with Toastmasters' guidelines and managed crises.
  • Delivered timely Semiannual Membership Report and planned meeting agendas.

Education

Business Management, Marketing

University of The Fraser Valley (UFV)
Abbotsford, BC

Skills

  • Digital marketing
  • Social media marketing
  • Brand development
  • Marketing analytics
  • Advertising management
  • KPI tracking
  • Budgeting and allocation 
  • SEO
  • Retail marketing
  • Event planning
  • Google analytics
  • Influencer marketing
  • Affiliate marketing
  • Trade show coordination

Key Skills And Achievements

  • Led promotional events, handling logistics, vendor negotiations, and post-event analysis.
  • Managed multi-channel campaigns, increasing brand awareness and customer interactions.
  • Developed consistent digital, print, and signage content aligned with brand.
  • Collaborated with influencers and UGC to expand brand reach.
  • Analyzed performance with Google Analytics and Meta Insights to optimize campaigns.
  • Created targeted email campaigns to increase customer retention and membership.

Timeline

Social Media & Influencer Marketing Manager

Wellness Extract
01.2024 - Current

Administrative Assistant

Wellness Extract
01.2023 - 01.2024

Marketing Intern

The Mood Space
01.2020 - 01.2021

President

Toastmasters International
01.2019 - 01.2020

Business Management, Marketing

University of The Fraser Valley (UFV)
KHUSHI VERMA