Kevin Slavish
Elmvale,Ontario
Summary
Experienced Creative Director successful at presenting visual concepts in an organized and imaginative manner. Deadline-driven and highly motivated.
Designer with strengths in special events and promotion planning, current with market trends and consumer needs.
A "hands-on" approach with a firm grasp of corporate messaging and branding. Possesses a strong work ethic, creative vision, and versed in all components to deliver a project form the concept to the completion. Talented and results-oriented creative professional with experience leading teams, managing budgets and developing strategies to engage target audiences. Proven track record of developing successful and innovative advertising and marketing campaigns that improve brand visibility and increase revenue. Possesses excellent eye for detail and nuanced understanding of brand voice and messaging. To seek and maintain full-time position that offers professional challenges utilizing interpersonal skills, excellent time management and problem-solving skills.
Overview
11
11
years of professional experience
Work History
Owner / Creative Designer Corporate Events
Lavish Design and Decor Inc.
Elmvale, Ontario
2005 - Current
- Responsible for creative designs and proposals for prominent corporate clients for conferences and themed social events.
- Worked directly with event and conference planners to achieve impactful results.
- Executed complex installations with strict timelines and budgets.
- Researched and created all required elements needed to deliver the project as proposed.
Decor Sales Lead
Robinson Show Services
01.2024 - 05.2024
- Boosted sales performance by implementing strategic sales plans and effective team management.
- Enhanced client relationships through consistent communication and personalized solutions.
- Increased market share by identifying new business opportunities and executing targeted marketing initiatives.
- Conducted thorough market analysis to inform decision-making and capitalize on emerging industry trends.
- Delivered exceptional customer service by addressing concerns promptly and offering tailored solutions to meet clients'' needs.
- Negotiated advantageous contracts with suppliers, reducing costs while maintaining high-quality standards for products sold.
- Provided ongoing coaching to team members, fostering a supportive environment that encouraged professional growth and skill development.
- Established strong rapport with clients through active listening techniques, understanding their unique needs and proposing tailored solutions.
- Increased sales and customer satisfaction through personalized servicing.
- Up-sold and cross-sold products effectively, driving sales and increasing revenue.
- Offered each customer top-notch, personal service to boost sales and customer satisfaction.
- Built strong client relationships and provided high value-adding services, resulting in increased company market share.
- Met with customers to discuss and ascertain needs, tailor solutions and close deals.
- Quoted prices, credit terms and other bid specifications.
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
Creative Director
Maya Corp. O/a Cabana Patio And Rebel Nightclub
05.2020 - 01.2024
- Enhanced brand recognition by developing innovative marketing campaigns and visually compelling designs.
- Streamlined creative processes for improved efficiency and team productivity.
- Mentored junior designers, fostering professional growth and enhancing overall team capabilities.
- Led cross-functional teams to deliver high-quality creative assets on time and within budget constraints.
- Increased client satisfaction by delivering tailored design solutions that exceeded expectations.
- Collaborated with stakeholders to define project vision and ensure alignment with business goals.
- Managed multiple projects simultaneously, ensuring timely completion and seamless execution.
- Drove innovation by staying current on industry trends and incorporating new ideas into design work.
- Improved internal communication by designing visually engaging presentations and collateral materials.
- Built strong relationships with clients, leading to long-term partnerships and repeat business opportunities.
- Negotiated vendor contracts, securing favorable terms that contributed to cost savings.
- Formulated and monitored budgets to manage expenses and control costs.
- Managed campaigns with specific focuses in order to meet customer needs and creative visions.
- Worked with creative teams to develop concept designs for campaigns that resonated with target audiences.
- Collaborated with marketing and advertising teams to maintain brand consistency across campaigns.
- Coordinated with vendors and suppliers to source materials and equipment needed for production.
Creative Director Client Management
Ice Boy Inc.
Toronto, Ontario
03.2013 - 07.2017
- Served as the primary point of contact for incoming ice sculpture inquires, including commercial photo shoots and unique requests.
- Created comprehensive designs and proposals to achieve the objective of the client.
- Developed key messaging, branding and positioning statements
- Coordinated trade shows, media buying and planning, sales promotions and direct mail campaigns.
- Oversaw production and coordinated installations.
Visual Presentation Specialist
R. H. Hamilton Holdings Limited
Barrie, Ontario
1999 - 2013
- Responsible for visual elements for multiple locations to enhance customer experience and promote sales.
- Worked directly with contractors to achieve interior renovations including furnishings and finishes.
- Implement seasonal and product specific promotions and experiences.
- Achieved customer loyalty by creating dynamic and diverse environments with visual interest.
Education
First year completion - Culinary Management
Humber College North Campus
Toronto, ON, CanadaSkills
- Creative "out of the box" thinker
- Project visionary
- Property (prop) creation
- Costume design and creation
- Proficient in straight stitch and surge sewing machine operation
- Costume alteration and fitting
- Pattern reading and creation
- Fabric knowledge and use
- Decor and floral composition
- Stage and audio visual design
- Food and beverage knowledge
- Floor plans and elevations
- CNC programing and cutting
- Ice displays and carving
- Exceptional attention to detail
- Superior verbal and written communication skills
- Keynote (PowerPoint) presentations
- Excellent time management skills
- Analytical thinker
- Licensed Driver
- Fluent in English
- Vendor negotiation
- Project management expertise
- Stakeholder Relations
- Visual storytelling
- Deadline-oriented
- Budget Adherence
- Storyboard creation
- Attention to Detail
Timeline
Decor Sales Lead
Robinson Show Services
01.2024 - 05.2024
Creative Director
Maya Corp. O/a Cabana Patio And Rebel Nightclub
05.2020 - 01.2024
Creative Director Client Management
Ice Boy Inc.
03.2013 - 07.2017
Owner / Creative Designer Corporate Events
Lavish Design and Decor Inc.
2005 - Current
Visual Presentation Specialist
R. H. Hamilton Holdings Limited
1999 - 2013
First year completion - Culinary Management
Humber College North Campus
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