Kenis Lee

• Developed & implemented multimedia communications strategy through social media, driving awareness of social media account, resulting in almost 140% rise in organic impressions.
• Maintained effective communication in cross-regional cooperation, resolved stakeholder conflict with timely intervention that avoided potential losses & serving 20 local and global affiliates, including external parties Mind HK, Chief Happiness Officer Association, etc.

• Collaborated with 6-person team to construct different kinds of projects including graphic design, animation, and video production.
• Provided clients such as Asta Supreme, Refinable, NAAP ZAAP, etc, with print and online advertising solutions for brand awareness, promotional product sales and special events.
• Established foundational processes for business operations.

• Optimized e-learning strategy by successfully launching Digital Curriculum development & commercialization, creating more than 30 episodes of Trilingual interactive courses and animated videos, and won Bronze Award in 2020&2022 HKMA Awards for Excellence in Training and Development.
• Establishing frameworks for stakeholders and defining project requirements, producing over 100 visual materials to guarantee internal marketing initiatives, delivered 2021&2022 Hackathon, and 2021&2022 Management Trainee and Summer Internship Program promotion.
• Delivered 30 training sessions & workshops with over 2000 attendees worldwide, achieving average 80% satisfaction score in training evaluation and improving staff engagement.

• Optimized hour-long online webinars into more than 15 videos utilizing professional recording/editing software, featuring customer testimonials & 25 industry experts, increasing user engagement rates by 10%.
• Strengthened visuals of video and engaged audiences, growing Saladplate's social media following.

• Established brand identity guideline and designed event calendars for Informa Market corporate, brands/events & joint ventures, increasing brand recognition in Asia pacific.
• Supported trans-branding in Asia pacific by creating more than 200 electronic stationeries of business cards, letterheads & email signatures in total.
• Contributed design work for key event projects using Adobe Creative Suite and Maya.

• Envisioned visual strategy for wedding and commercial merchandise and created remarkable designs for social media campaigns.
  
• Maintained retail showroom and manage orders, serving customers and reporting to founder.

Award GPA: 3.33

Second-class Honors, Upper Division

Award GPA: 3.26