Kendra Fernie
Hamilton,ON
Summary
Experienced business owner with excellent organization and communication skills with the ability to multi-task and remain calm under pressure. Successful at bringing in and training staff to handle customer and business needs.
Overview
8
8
years of professional experience
Work History
Business Owner/Operator
Fabutan& Hush Lash Studio
Hamilton, ON
07.2018 - Current
- Made financial and logistics decisions in best interest of company.
- Established favorable relationships with vendors and contractors, facilitating contract negotiation and development of marketing and sales strategies.
- Supervised company social media and marketing efforts to expand brand awareness and attract new customers.
- Oversaw the hiring process for the franchise location, interviewing potential candidates, and making the final decision on hires.
- Organized promotional events to attract new customers and build loyalty among existing ones.
- Led team building activities designed to foster collaboration among staff members.
Event Planner
The Pearl Hotel
Burlington, Ontario
09.2016 - 06.2018
- Helped with end-to-end event planning process through meetings, walk-throughs and day-of execution.
- Events hosted include: hosted events at my current studio, birthday parties, (kids and adults in a variety of themes), bridal and baby showers, celebrations of life and multiple vendor events
- Coordinated vendors, timelines and budgets for events.
- Coordinating print and digital invitations, event registration, and ticket sales
- Booking venues and managing vendor relationships and ensuring best pricing
- Attended all in person events and ensuring events run smoothly and resolve problems as they occur
Education
Advanced Diploma - Advertising And Marketing Communications
Mohawk College of Applied Arts And Technology
Hamilton, ON06-2016
Skills
- Social Media Promotion
- Event Planning
- Logistics Management
- Contract negotiations and administration
- Cost estimating/ Expense tracking
- Knowledge of KPI's
Timeline
Business Owner/Operator
Fabutan& Hush Lash Studio
07.2018 - Current
Event Planner
The Pearl Hotel
09.2016 - 06.2018
Advanced Diploma - Advertising And Marketing Communications
Mohawk College of Applied Arts And Technology
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