Summary
Work History
Education
Skills
SELECTED BRANDS
Timeline
Generic

KENDALL COUSHAY

West Hollywood

Summary

Leader in experiential marketing, directing luxury campaigns and brand activations with multimillion-dollar budgets. Expertise in cross-functional team leadership and strategic partnerships across diverse sectors. Committed to crafting culturally relevant campaigns that enhance brand affinity and audience engagement.

Work History

Production & Project Director

BLEU PROJECTS
  • Directed end-to-end production of luxury experiential marketing campaigns and branded activations with six- and seven-figure budgets.
  • Led cross-functional teams across creative, production, staffing, logistics, fabrication, vendors, hospitality, and executive stakeholders to ensure seamless campaign execution.
  • Managed budgets, timelines, contracts, and executive client communications, successfully delivering multiple concurrent productions within established parameters.
  • Produced high-profile experiences for Nike, Balmain, YSL, Revolve, Farfetch, DeLorean, MaryRuth Organics, Atlas Card, 1942, Playa, Maison Spoiled, and UHNW clientele, enhancing brand visibility and client engagement.
  • Produced campaigns across Los Angeles, Miami, New York, Stagecoach, Art Basel, and the Cannes Film Festival.

Brand Development & Experiential Marketing Lead

BLUSH
  • Built emerging consumer brand through experiential marketing, strategic partnerships, product launches, and community programming.
  • Forged partnerships with Alo, Erwhon, PATH Water, Logan Hollowell, Deliliah, Laugh Factory, Booth by Bryant, Revive Denim, Doughbrik's Pizza, and Artha to enhance brand visibility.
  • Produced recurring branded experiences that increased community engagement and strengthened brand awareness.
  • Oversaw creative production, budget management, vendor relationships, logistics, and campaign execution to ensure seamless project delivery.

Production Director

KISMI
  • Oversaw production teams across multiple international venues while ensuring seamless artist and guest experiences.
  • Managed artist booking, contracts, and logistics to ensure seamless execution of high-profile productions.
  • Coordinated international appearances for artists including Diplo and Keinemusik, contributing to event success and audience satisfaction.
  • Produced destination events and luxury hospitality experiences, enhancing brand visibility and guest engagement.

Founder | Licensed Manifestation Coach

KENDALL LAND
  • Founded and launched personal development brand, establishing focus on mindset, manifestation, and intentional living for audience engagement.
  • Built the business from concept through launch, leading brand strategy, website development, marketing, operations, customer experience, and content creation.
  • Designed and facilitated live workshops, speaking engagements, and coaching programs, enhancing community connection through guided meditations and immersive experiences.
  • Created original journals, digital products, and educational resources, providing essential tools for personal growth and transformation.

Events Manager & Talent Buyer

BIG NOISE LIVE
  • Negotiated and booked more than 70 nationally recognized artists including Pusha T, Playboi Carti, Alison Wonderland, Wale, Trippie Redd, and Y2K.
  • Produced 10 nationwide FYG U Music + Tech Festivals, each attracting an average of 15,000 attendees, contributing to strong community engagement.
  • Led festival operations as Commander, overseeing staffing, logistics, registration, production, and run-of-show to ensure seamless execution.
  • Coordinated sponsor partnerships with AWS, TikTok, and Universal Music Group, managing agencies, vendors, and production teams to enhance event experience.
  • Helped grow digital channels to more than 260K followers while contributing to campaigns generating over 250M impressions.

Education

B.S. - Digital Communications

OREGON STATE UNIVERSITY

Skills

  • Experiential Marketing
  • Campaign Management
  • Integrated Marketing
  • Marketing Strategy
  • Brand Partnerships
  • Project Management
  • Budget Management
  • Vendor Management
  • Cross-Functional Leadership
  • Stakeholder Management
  • Creative Operations
  • Consumer Marketing
  • Community Building
  • Talent Relations

SELECTED BRANDS

  • Nike
  • Balmain
  • YSL
  • Revolve
  • Farfetch
  • DeLorean
  • MaryRuth Organics
  • AWS
  • TikTok
  • Universal Music Group
  • Alo
  • Erwhon
  • PATH Water
  • Atlas Card
  • Golden Goose
  • 818 Tequila

Timeline

Production & Project Director

BLEU PROJECTS

Brand Development & Experiential Marketing Lead

BLUSH

Production Director

KISMI

Founder | Licensed Manifestation Coach

KENDALL LAND

Events Manager & Talent Buyer

BIG NOISE LIVE

B.S. - Digital Communications

OREGON STATE UNIVERSITY

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