Summary
Overview
Work History
Education
Certification
Websites
Timeline
Generic

KATIE WALLACE

Morinville,AB

Summary

● Current NAIT RATV student (expected completion August 2025)
● Scheduled, coordinated and created online media content, resulting in new customers and an increase in month-over-month engagement
● Advanced proficiency in Canva for graphic design and content creation.

● Beginner-level experience with Adobe services (Premiere Pro and Photoshop, etc.)

Overview

8
8
years of professional experience
1
1
Certification

Work History

Social Media Content Creator

Prairie Auctions
11.2024 - Current
  • Developed engaging social media posts by researching trending topics and audience preferences.
  • Monitored social media analytics to assess content performance and inform future strategies.
  • Created visually appealing graphics and videos to enhance post engagement and shareability.
  • Schedule 3-5 postings weekly using social media management tools, ensuring a steady stream of fresh content for followers'' consumption.

Promotional Brand Ambassador

Bell Media
01.2024 - Current
  • Being a brand ambassador for Bell stations while interacting with listeners and clients at events and remote locations
  • Assist Account Executives and On-Air Talent during promotions and events
  • Provide information to the public, regarding the station and client promotions
  • Take photos and videos to be posted to social media and websites
  • Increased event attendance by utilizing social media platforms to promote upcoming activations effectively.

Coach

Skate Morinville
01.2017 - Current
  • Communicated effectively with parents, administrators, officials, media personnel and other coaches regarding team activities or concerns
  • Adjusted coaching techniques to meet athlete needs and address strengths and weaknesses
  • Created individualized plans and monitored progress of athletes towards set objectives
  • Instructed athletes on proper techniques, strategies, rules and regulations of the sport
  • Teaching individuals from ages 3 and up, in groups of up to 15 kids.
  • Pre-planning workshops and exercises/reporting and tracking the students' development
  • Hosting events and showcasing the kids performance at competitions and shows.

Coach

Alberta Edge
01.2017 - 06.2024

• Teaching individuals from ages 3 and up, in groups of up to 20 kids.

• Pre-planning workshops and exercises/reporting and tracking the students'

development.

• Communicated effectively with parents, administrators, officials, media

personnel and other coaches regarding team activities or concerns.

• Provided guidance to participants in order to help them develop their skills and

achieve desired goals.

Coach

Ice Palace Figure Skating Club
08.2023 - 01.2024
  • Teaching individuals from ages 5 and up, in groups of up to 10 kids.

• Created individualized plans and monitored progress of athletes towards set

objectives.

• Organized and implemented training sessions, drills and exercises to improve

technique, agility and strength.

Education

Diploma of Education - Radio And Television

Northern Alberta Institute of Technology
Edmonton, AB
08-2025

High School Diploma -

Sturgeon Composite High School
Sturgeon County, AB
06.2023

Certification

  • FULL NON GDL Class 5 driver's License
  • AGLC ProServe Liquor Certified, 2028
  • British Columbia 'Serving it Right' Certified, 2028
  • Skate Canada Pre-Canskate and CanSkate Coaching Certified w/NCCP Trained and Certified
  • Skate Canada Regional Coaching Trained, awaiting certification

Timeline

Social Media Content Creator

Prairie Auctions
11.2024 - Current

Promotional Brand Ambassador

Bell Media
01.2024 - Current

Coach

Ice Palace Figure Skating Club
08.2023 - 01.2024

Coach

Skate Morinville
01.2017 - Current

Coach

Alberta Edge
01.2017 - 06.2024

High School Diploma -

Sturgeon Composite High School

Diploma of Education - Radio And Television

Northern Alberta Institute of Technology
KATIE WALLACE