With ten years of experience delivering strategic communications in both public and private sector environments I am eager to bring my expertise to the City of Mississauga. Over the course of my career, I developed expertise in creating, executing, and managing comprehensive communications strategies for diverse organizations. I have successfully led the planning, development, and implementation of numerous strategic initiatives, frequently working across divisions and organizations to ensure alignment and success.
Overview
10
10
years of professional experience
Work History
Manager, Communications & Business Planning
Scotiabank
09.2024 - Current
Assist in the development and execution of internal communication strategies and tactics, including positioning and key message development.
Develop integrated communications plans to support business strategies for partners.
Coordinate with other communication partners to advance strategic priorities and drive stakeholder engagement.
Develop and maintain an internal editorial calendar to ensure clear, consistent messaging across teams.
Celebrate key milestones from all strategic initiatives to maintain momentum and drive ongoing engagement with our strategic plan throughout the organization.
Develop and contribute to innovative internal communication approaches and tactics that engage CCB employees through various communications channels.
Manage the production and delivery of weekly internal e-newsletter.
Senior Communications Advisor
Alcohol and Gaming Commission of Ontario (AGCO)
09.2023 - 09.2024
Worked with senior management and client groups to develop communication objectives, strategies, products, and messages for various government initiatives.
Spearheaded multiple projects developing communication strategies from the ground up.
Identified potential reputational issues that may result from the agency’s initiatives, supported the development of mitigation strategies and developed appropriate messaging for responding to those issues.
Monitored media coverage to remain current of public, political, and sectoral issues.
Wrote and produced content and coordinated the design, development and production of communication products with the digital designers.
Collaborated with subject matter experts to update web copy ensuring content meet organization’s style guidelines.
Researched, wrote and produced a range of electronic and print communications and promotional materials (e.g., web and social media content, newsletters, bulletins, brochures, articles, reports, internal and external education and briefing materials).
Communications Specialist
Regional Municipality of Peel
02.2021 - 03.2023
Spearheaded the creation of executive communication strategies, plans, and initiatives to enhance staff awareness of organizational priorities.
Created and executed omnichannel campaign communication strategies that effectively aligned with and supported the specific priorities of the client group.
Supported the planning and facilitation of webinars and meetings with various stakeholder groups.
Wrote external and internal communications for senior team members, including presentations and speaking notes.
Supported the organization’s messaging and response from a crisis communications perspective and drafted responses to media, social media and public inquiries.
Supported issues and outbreak communications with consistent messaging and responses.
Senior Advisor Communications – Pensions
Financial Services Regulatory Authority of Ontario (FSRA)
12.2018 - 01.2021
Served as the dedicated strategic communications partner for FSRA’S pension division. Collaborated with the division to analyze business needs and develop specific communication plans to support business objectives.
Managed requests and interactions for speaking engagements and other public appearances and interactions and developed speaking notes and presentations.
Developed persuasive, engaging, informative and audience-focused written content based on research, written or verbal briefings, strategic communications rollout plans, and/or interviews with subject matter experts.
Developed and maintained a six-month communications calendar, specific to the pension division, ensuring integration with the broader communications calendar and alignment with FSRA’s strategic priorities.
Monitored and reported media and social media issues to the relevant individuals, highlighting potential concerns.
Provided timely responses to media enquiries. Provided newsworthy material as part of proactive media pitches. Acted as a media contact as needed.
Worked with counterparts at the Ministry of Finance to secure approval on products, and rollout of initiatives.
Information Officer
Ministry of Transportation
04.2018 - 12.2018
Provided strategic communications expertise to Assistant Deputy Minister, Executive Director and Directors.
Strategically led communications planning and integrated marketing for the division.
Identified communications planning opportunities, and assess the feasibility and implications of strategies and options.
Developed linkages with program areas to support integrated communications activities and improve the communications planning process.
Introduced new communications tools and processes to improve the planning process.
Developed designed and maintained content and structure for Inside OPS (intranet).
Used project management methodology to manage multiple communications projects.
Regional Communications Strategist
Mississauga Halton CCAC
01.2015 - 05.2017
Led the development and implementation of a high impact communication strategy designed to raise awareness of the seven Mississauga Halton Health Links.
Acted as a strategic resource to the Health Links Steering Committee, the Health Links Project Managers, and the Regional Programs and Strategic Development portfolio.
Supported the executive team by preparing presentations and other materials.
Provided strategic advice and expertise on the content, strategic direction and messaging of communications plans, and initiatives.
Developed, monitored, and evaluated and report on measures to assess the impact of communications, identify gaps and apply lessons learned.
Oversaw the organization’s participation in the following annual events: Primary Care Clinic Day, Mississauga Halton Partnering for a Healthy Community, and the Mississauga Halton LHIN Health Expo, Health Links Patient and Caregiver event.
Education
Bachelor of Commerce -
Toronto Metropolitan University
Business Administration Certificate -
Toronto Metropolitan University
Effective Project Management Certificate -
Centennial College
Certified Change Agent -
Capillary Learning
Plain Language Certificate -
Simon Fraser University
05.2025
Skills
10 years as a strategic communicator
Experienced in advising senior leadership on communication strategies and approaches
Adept at evaluating emerging issues and advising on strategic responses
Proficient in fostering cross-functional relationships and stakeholder management
Understanding of municipal government
Timeline
Manager, Communications & Business Planning
Scotiabank
09.2024 - Current
Senior Communications Advisor
Alcohol and Gaming Commission of Ontario (AGCO)
09.2023 - 09.2024
Communications Specialist
Regional Municipality of Peel
02.2021 - 03.2023
Senior Advisor Communications – Pensions
Financial Services Regulatory Authority of Ontario (FSRA)
Director, Commercial Card Solutions, Global Transaction Banking, North America at ScotiabankDirector, Commercial Card Solutions, Global Transaction Banking, North America at Scotiabank
<ul><li>Company Overview: Group Company of PUIG, Spain</li><li>Team Leadership & Process Excellence: Organised the transformation of the Finance & Accounts function, establishing performance-driven goals, and embedding a culture of accountability and continuous improvement. Drove operational efficiency through process redesigns, SOP implementation and optimal resource deployment, leading to measurable improvements in turnaround time and accuracy.</li><li>Strategic Partnering with CXOs: Acted as a key advisor to the CEO, CFO, and other CXOs on business planning, pricing strategies, and business model pivots to support scale-up and profitability. Contributed to investor communications with data-backed insights to enhance stakeholder confidence and secure strategic funding.</li><li>Cross-Functional & Global Stakeholder Management: Functioned as the strategic finance business partner to cross-functional heads and the PUIG global finance team, aligning local execution with global financial strategies and compliance requirements.</li><li>ERP Transformation & System Automation: Led end-to-end ERP reimplementation to address system gaps, enforce role-based controls, and automate core finance processes—resulting in enhanced data accuracy, faster reporting and improved internal controls.</li><li>Costing, Inventory & Profitability Optimization: Designed and implemented plant-level costing models to ensure accurate COGS determination. Improved inventory management across pricing, consumption tracking, and aging analysis—enabling better working capital control and cost efficiency.</li><li>Manufacturing Finance & Statutory Compliance: Supervised end-to-end accounting for manufacturing operations and ensured full statutory compliance.</li><li>Financial Reporting, MIS & Profitability Analytics: Delivered accurate and timely monthly MIS reports, including P&L, Balance Sheet and KPI dashboards with deep-dive variance analysis across stores, business verticals, and geographies. Supported board-level decision-making through insightful presentations on financial health and business performance.</li><li>Budgeting, Forecasting & Business Planning: Led the Annual Operating Plan (AOP) and rolling forecasts, ensuring alignment with strategic objectives and market dynamics. Monitored key financial metrics to enable business decisions and proactive cost management.</li><li>Statutory, Internal & Tax Audit Management: Finalized standalone and consolidated financials under Ind AS and IFRS, ensured timely group reporting and compliance with international standards. Delivered clean and timely closures of statutory, tax, and internal audits in coordination with Big 4 auditors. Strengthened audit readiness through pre-audit diagnostics and rectification of recurring control gaps.</li><li>Regulatory Compliance & Risk Management: Ensured end-to-end compliance which includes ROC, RBI, FEMA, Income Tax, GST, Transfer Pricing, DTAA, and Customs. Reviewed cross-border contracts and transactions to ensure arm’s length pricing, accurate TDS application, and proper documentation under Transfer Pricing regulations.</li><li>Commercial Negotiation & Contract Governance: Led commercial negotiations and structured deals with vendors and franchisees. Reviewed key business contracts to ensure financial viability, risk protection, and compliance with regulatory standards.</li><li>Treasury & External Commercial Borrowing (ECB): Managed fund planning and liquidity management including ECB drawdowns, bank negotiations, and interest optimization. Improved working capital cycles through proactive cash flow forecasting and receivables control.</li><li>Internal Controls & Governance Framework: Led organization-wide reviews of internal control systems, identified process gaps, and redesigned or implemented over 40 SOPs and IFCs. Established a governance structure for financial discipline, risk mitigation, and policy compliance across departments.</li></ul> at Kama Ayurveda Pvt. Ltd. & PUIG India Pvt. Ltd.<ul><li>Company Overview: Group Company of PUIG, Spain</li><li>Team Leadership & Process Excellence: Organised the transformation of the Finance & Accounts function, establishing performance-driven goals, and embedding a culture of accountability and continuous improvement. Drove operational efficiency through process redesigns, SOP implementation and optimal resource deployment, leading to measurable improvements in turnaround time and accuracy.</li><li>Strategic Partnering with CXOs: Acted as a key advisor to the CEO, CFO, and other CXOs on business planning, pricing strategies, and business model pivots to support scale-up and profitability. Contributed to investor communications with data-backed insights to enhance stakeholder confidence and secure strategic funding.</li><li>Cross-Functional & Global Stakeholder Management: Functioned as the strategic finance business partner to cross-functional heads and the PUIG global finance team, aligning local execution with global financial strategies and compliance requirements.</li><li>ERP Transformation & System Automation: Led end-to-end ERP reimplementation to address system gaps, enforce role-based controls, and automate core finance processes—resulting in enhanced data accuracy, faster reporting and improved internal controls.</li><li>Costing, Inventory & Profitability Optimization: Designed and implemented plant-level costing models to ensure accurate COGS determination. Improved inventory management across pricing, consumption tracking, and aging analysis—enabling better working capital control and cost efficiency.</li><li>Manufacturing Finance & Statutory Compliance: Supervised end-to-end accounting for manufacturing operations and ensured full statutory compliance.</li><li>Financial Reporting, MIS & Profitability Analytics: Delivered accurate and timely monthly MIS reports, including P&L, Balance Sheet and KPI dashboards with deep-dive variance analysis across stores, business verticals, and geographies. Supported board-level decision-making through insightful presentations on financial health and business performance.</li><li>Budgeting, Forecasting & Business Planning: Led the Annual Operating Plan (AOP) and rolling forecasts, ensuring alignment with strategic objectives and market dynamics. Monitored key financial metrics to enable business decisions and proactive cost management.</li><li>Statutory, Internal & Tax Audit Management: Finalized standalone and consolidated financials under Ind AS and IFRS, ensured timely group reporting and compliance with international standards. Delivered clean and timely closures of statutory, tax, and internal audits in coordination with Big 4 auditors. Strengthened audit readiness through pre-audit diagnostics and rectification of recurring control gaps.</li><li>Regulatory Compliance & Risk Management: Ensured end-to-end compliance which includes ROC, RBI, FEMA, Income Tax, GST, Transfer Pricing, DTAA, and Customs. Reviewed cross-border contracts and transactions to ensure arm’s length pricing, accurate TDS application, and proper documentation under Transfer Pricing regulations.</li><li>Commercial Negotiation & Contract Governance: Led commercial negotiations and structured deals with vendors and franchisees. Reviewed key business contracts to ensure financial viability, risk protection, and compliance with regulatory standards.</li><li>Treasury & External Commercial Borrowing (ECB): Managed fund planning and liquidity management including ECB drawdowns, bank negotiations, and interest optimization. Improved working capital cycles through proactive cash flow forecasting and receivables control.</li><li>Internal Controls & Governance Framework: Led organization-wide reviews of internal control systems, identified process gaps, and redesigned or implemented over 40 SOPs and IFCs. Established a governance structure for financial discipline, risk mitigation, and policy compliance across departments.</li></ul> at Kama Ayurveda Pvt. Ltd. & PUIG India Pvt. Ltd.