Kathleen Appia

• Provide executive planning in excess of 60+ events consisting of a balance of both corporate and private clients
• Responsible for end-to-end event production, triaging with key stakeholders from concept ideation through to final delivery,
implementing client’s goals and providing advisory and consulting to executives and decision makers
• Advise and structure key contracts: RFP’s, presentations, work-back schedules, budget/pro-forms, and post-event evaluations
• Maintain relationships with institutional clients, consultants, vendors, venue and event managers, across multiple jurisdictions
• Retained as Chief of Events & Planning at St. Michael’s Hospital for the Malachy’s Soiree (3 years, $1.5MM charitable revenue)
• Structured and produced the inaugural Evening for Change event for METRAC (cause to end gender-based violence)

• Provide customers with the best customer service while supporting the values and principles of the company
• Administrative responsibilities included order processing, Invoicing, Account Receivables and Customer Service.
• Implemented proactive strategies for anticipating and managing potential customer concerns and crisis management.
• Assisted customers in navigating concerns and/or positive review feedback
• Clerical duties included but were not limited to reception and first point of contact
• Responsible for the development and creation of company marketing collateral, press releases, newsletters, and web content
• Administer and manage accounts/projects from conceptual stage to completion
• Manage ongoing communications including all reports
• Enhanced customer satisfaction by addressing inquiries and resolving issues promptly.
• Developed strong relationships with clients through consistent follow-ups and personalized attention.

• Responsible for the coordination of key large scale community events such as The Heart & Stroke Big Bike, Richvale Athletic Park Open, 18th Annual Mayor's Charity Golf Tournament, Canada Day's Teen Zone, 37th Annual Concerts in the Park Series and the 2011 Santa Claus Parade
• Direct supervision to part time staff and volunteers to events, including assigning and overseeing specific tasks
• Focal contact person for special event committees, community groups and news media
• Responsible for the coordination of the event production including; planning, scheduling, budgeting, crisis and issues management, promotion, fundraising, sponsorships, media and public relations, political liaison, protocols and evaluation
• Achievements: Increased attendance for the 2011 Concerts in the Park series by 40%
• Introduced new vendors to the 2011 Concerts in the Park series which increased our total food sales by over $2,010 since 2010
• Increased overall sponsorship for the 2011 Santa Claus Parade by 48%
• Produced a brand new media/sponsorship kit for businesses in Richmond Hill and surrounding areas.

• Responsible for providing event planning assistance to the Event Services Team
• Provide support on event marketing initiatives and day-to-day business functions
• Assist in the planning and execution of Sport Champion Awards, Volunteer Achievement Awards and the Volunteer Appreciation Awards.