An expert in people and wellness with proven accomplishments in driving growth and increasing profits. Articulate and driven leader with high energy and engaging personality. Diligent team builder motivated to maximize personnel performance and surpass business objectives.
Overview
7
7
years of professional experience
Work History
Recruitment Consultant
The Headhunters Canada
10.2022 - Current
Exceeded monthly target 2 fold over 2 consecutive months in first 6 months.
Identified and sourced qualified candidates for open positions to meet organizational needs
Manager: Brand, Operations + People
JEFF Fitness- Fitness Startup
12.2019 - 05.2022
Generated marketing plans and strategy for our brand in conjunction with Adidas and athletes.
Led live daily classes- HIIT and strength.
Managed and coached all athletes within the business covering live workouts, community engagement, brand, contracts, goals and remuneration.
Managed and enhanced athletes program creation as well as all live classes: yoga, pilates, LIIT and running.
Managed all contracts between athletes and the business.
Relationship liaison across South Africa with all clients including apparel, events and charity work.
Oversaw wellness education programs for the community of 70 000 members.
Led, managed and developed 3 separate teams of 30 people in total, managing; sales forecasting, new projects, and strategy equating to business growth of 70 000 customers in 2 years
Responsible for aligning the culture, vision, values and goals of the organization to human capital strategies influencing the growth of the business and talent strategy
Owned all communication and correspondence with the social media team to ensure exciting announcements of new programs and partnerships.
Hosted live workouts for strength and HIIT offered at various events in the calendar year.
Coordinated yoga retreats with yoga instructor and broader marketing team.
Drove the strategy for where we fit in the market both locally and internationally playing specific focus to HIIT, Strength, Yoga and Pilates.
Personally created and oversaw products generating R200K on a monthly basis aiding in the business breaking even in its first 24 months
Project managed all live events and pop-ups across the country with various sponsors and partners.
Recognised as one of the most influential female icons in the country- participating in the Adidas I AM POSSIBLE event campaign in March 2022
Private Banker
Investec Private Bank- Private Bank
07.2017 - 09.2019
Proactively acquired new clients; developed, maintained and expanded client portfolio through high touch professional and personalized relationships with high net worth clients and provision of holistic and appropriate solutions in meeting client’s needs
Analyzed, reviewed, approved or rejected loan and credit applications in accordance with authorized limits provided by credit team of up to 8 million rand
Promoted to spearhead Banks pivot into the Young Professional space.
People and marketing Coordinator
Newmark Hotels-Management Company
05.2016 - 06.2017
Market products by developing and implementing marketing and advertising campaigns to the 15 hotels internationally
Utilized
MailChimp, an integrated marketing platform to support the sales activities and logistics for tradeshows and conferences
Tracked sales data, maintained promotional materials inventory, planned meetings and trade shows, maintained databases, and
prepared performance reports to the CEO and management team
Implemented marketing and advertising campaigns by assembling and analysing sales forecasts; preparing marketing and advertising
strategies, plans, and objectives; planning and organizing promotional presentations; and updating calendars.