Kass Speicher-Cook
Abbotsford,BC
Summary
Marketing director, content creator and web design with 1 year experience. I’ve built Hydra Med Spa and Wellness from the ground up as the marketing director and clinical lead. I’ve brought in over 150k in revenue, and helped grow their social media and online presence. My main experience has been with managing multiple clinics and sales, however, my passion is with marketing. While I may many years of experience, I’m able to work under-pressure, meet deadlines and collaborate with others to achieve all business goals.
Overview
1
1
year of professional experience
1
1
Certification
Work History
Marketing Consultant
K & Co Marketing
06.2024 - Current
- Newly started business helping small business achieve the results they want, while utilizing marketing in the right way for their business needs
- Boosted sales revenue through the implementation of innovative promotional strategies and events.
- Increased brand awareness by developing and executing targeted marketing campaigns.
- Optimized website performance, resulting in improved search engine rankings and increased web traffic.
Marketing Director & Clinical Lead
Hydra Med Spa and Wellness
08.2023 - Current
- Initiated and implemented a strategic promotional campaign, bundling products together to effectively boost sales revenue
- Created contracts for all employees and influencers
- Edit and alter main website to better achieve a high SEO status
- Brought in over 2000 clients and 400 of them are returning clients.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Developed comprehensive marketing plans in alignment with overall business goals and objectives.
- Built strong relationships with industry professionals and influencers.
- Trained Aesthetician with certifications; SkinPen Precision Microneedling, AviClear Acne Treatment, HydraFacial, Cutera Xeo Laser, SkinCeuticals, AlumierMD, etc.
Education
Marketing Certification -
SAIT
Calgary, AB07.2024
BBA - Marketing -
MRU
Calgary, AB01.2020
Skills
- Google Suite
- Microsoft Office
- CapCut
- Canva
- MailChimp
- Web design (Square Space, Shopify)
- Customer Acquisition
- Sales
- Meta Ads
- Google Analytics
Languages
English
Native or Bilingual
Certification
- Digital Marketing Certification
- Growth-Driven Design by HubSpot Academy
- Microsoft Suite Certification
- Google Analytics Certification
Timeline
Marketing Consultant
K & Co Marketing
06.2024 - Current
Marketing Director & Clinical Lead
Hydra Med Spa and Wellness
08.2023 - Current
Marketing Certification -
SAIT
BBA - Marketing -
MRU
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