Kashyap Paresh Varia
Toronto,Ontario
Summary
Creative and results-driven Social Media Marketer and Digital Content Creator with 2 years of experience in developing engaging content and executing data-driven strategies to enhance brand visibility and customer engagement. Skilled in creating multimedia content across platforms, with a focus on creativity, storytelling, and technical execution. Ready to contribute to organizational success with a commitment to excellence.
Overview
4
4
years of professional experience
Work History
Logistic Coordinator
Burger King
Ontario, Canada
09.2023 - Current
- Processed customer orders with precision.
- Collaborated strategically with supply chain stakeholders to deliver a 76% improvement in operational efficiency.
- Improved customer experience by addressing and mitigating concerns related to service operations.
Social Media Director
Confederation College Makers Club
Thunder Bay, Canada
01.2024 - 03.2024
- Managed social media, created monthly newsletters, and boosted Instagram traffic by 14%
- Utilized data-driven insights to optimize content and increase brand visibility.
- Tailored social media posts based on audience sentiment analysis, increasing positive feedback and engagement by 5%.
- Optimized SEO keywords for blog posts published across multiple channels.
Social Media Marketer
Creative View
09.2021 - 08.2022
- Created and executed social media marketing strategy that aligned with the company’s goals such as brand awareness, engagement, lead generation, sales, etc
- Reviewed business operations to improve efficiency from 60 to 82%
- Collaborated with graphic designers, writers, and video editors to ensure high-quality, visually appealing content
- Developed and maintained a content calendar for consistency and timeliness
- Fostered relationships with followers to build a community around the brand
Marketing Specialist
Adagio
08.2021 - 09.2021
- Led a social media campaign that increased brand engagement by 25%
- Created and managed comprehensive content calendars, ensuring a unified and impactful brand message across all channels
- Created and maintained strategic content calendars that aligned brand messaging across diverse platforms, enhancing brand consistency and significantly strengthening overall brand visibility
Education
Post Graduate - Digital Marketing & Marketing Analytics
Confederation College
Thunder Bay, ON04.2024
Bachelor - Mass Media and Communication
Mumbai University
Mumbai, IN06.2021
Skills
- Digital marketing
- SEO optimization
- Content creation
- Customer engagement
- Communication skills
- Digital sales tracking
- Strategic planning
- Collaborative teamwork
- Google adwords
- E-commerce strategy
Timeline
Social Media Director
Confederation College Makers Club
01.2024 - 03.2024
Logistic Coordinator
Burger King
09.2023 - Current
Social Media Marketer
Creative View
09.2021 - 08.2022
Marketing Specialist
Adagio
08.2021 - 09.2021
Post Graduate - Digital Marketing & Marketing Analytics
Confederation College
Bachelor - Mass Media and Communication
Mumbai University
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