Karla Garcia
Playa Del Carmen
Summary
Consultative sales specialist trained in Miller Heiman strategic selling methodology, with a strong track record of managing complex B2B sales processes from opportunity qualification through deal structuring and close. Experienced in supporting Account Executives and Account Managers in high-volume environments, ensuring pricing accuracy, compliance alignment, and timely progression across renewals, migrations, and new business deals.
Proven ability to analyze customer needs, structure competitive licensing configurations, and collaborate cross-functionally to remove blockers and accelerate revenue realization. Highly organized and detail-oriented, capable of managing 20–30 concurrent opportunities while maintaining precision under tight deadlines.
Recognized for building trusted-advisor relationships with stakeholders, leveraging data-driven insights, and contributing to process optimization in fast-growth tech environments.
Overview
8
8
years of professional experience
Work History
Sales Director | Hospitality Solutions
Sabre Corporation
12.2023 - 06.2025
- Converted 60% of inbound leads into signed sales contracts by responding immediately and providing consultative solutions.
- Consistently achieved quarterly sales targets by maintaining a proactive, up-to-date pipeline with forecasted closing dates.
- Sold integrated solutions with 4+ active products per client, increasing average contract value and client retention.
- Generated qualified leads through cold calls, email campaigns, and strategic prospecting, significantly expanding sales pipeline and increasing opportunities for revenue.
- Managed communications and pipeline using Salesforce CRM, ensuring accurate forecasting and timely follow-up.
- Delivered live product demonstrations of hospitality solutions via video calls, tailored to customer needs.
- Created customized proposals aligned with client requirements, enhancing negotiation effectiveness and driving successful deal closures.
- Negotiated contracts with key decision-makers, securing long-term agreements.
- Represented company at industry trade shows, marketing events, and hospitality expos, enhancing brand awareness and forging strategic partnerships.
Senior Sales Executive
HRS International
11.2021 - 11.2023
- Prospected new clients through cold calling, LinkedIn outreach, trade fairs, and industry expos, averaging 30+ calls daily.
- Scheduled and delivered remote demos and presentations, converting prospects into qualified opportunities.
- Delivered tailored commercial proposals post-demo, achieving a 30% contract closure rate.
- Managed and nurtured existing client portfolio, ensuring high engagement and satisfaction.
- Influenced decision-making processes by engaging directly with commercial managers, IT managers, and hotel directors.
- Conducted detailed client analysis and ROI quantification, building trust and reducing sales cycle length.
- Coordinated with Operations department on implementations and services to ensure seamless onboarding and enhance customer satisfaction.
Senior Account Manager
Bodas.com.mx / Weddingwire.com
06.2017 - 06.2021
- Sold over 190 annual contracts, generating $3.5k in new business sales and renewals through negotiations with Commercial Directors of leading hotels in Riviera Maya and southern region.
- Drove 60% growth in South Zone by establishing new business contracts, consistently meeting and exceeding monthly sales goals.
- Engaged clients from database and new leads, scheduling appointments and presentations with hotel directors and wedding managers to showcase platform benefits.
- Qualifying outbound opportunities and developing a strong demo pipeline via phone, email and personal communications.
- Management of KPI and sales funnel making more calls and appointments to achieve goals
- Closing contracts and monitoring the payment made through the mercado Pago platform
- Constant communication with all departments involved in the sales process and after – sales, seeking total complete customer satisfaction every time.
- CRM (Salesforce) update with key comments from existing accounts for knowledge of all areas involved in the process.
- Monitoring and constant updating of FORECAST according to monthly sales prospect.
Education
Law Degree Truncated -
ITAM
MéxicoSkills
- Client acquisition
- Lead conversion
- Sales strategy
- Full-cycle sales
- Client relationship management
- Revenue forecasting
- Pipeline management
- Pipeline development
- Territory management
- Deal closing
- Proposal writing
- Contract negotiation
- Strategic prospecting
- Sales presentations
- CRM management
- Channel development
- Sales coaching
- Sales training
- Pipeline management
- Client relations
- Relationship building
- Effective communication
- Negotiation skills
- Team collaboration
- Full-cycle sales
Accomplishments
- 500+ decision-makers across hotel groups, consultants, revenue managers, GMs, IT directors, and independent owners in North America.
- Relationships with major PMS/CRS/CRM & travel-tech vendors: Sabre, Cloudbeds, HRS, Membroz, Omnibees, WeddingWire, POS/PMS integrators.
- Experience building referral, reseller, and integration partnerships for co-selling and co-marketing.
Languages
- Spanish
- English
- French
Languages
Spanish
Native/ Bilingual
English
Professional
French
Elementary
Timeline
Sales Director | Hospitality Solutions
Sabre Corporation
12.2023 - 06.2025
Senior Sales Executive
HRS International
11.2021 - 11.2023
Senior Account Manager
Bodas.com.mx / Weddingwire.com
06.2017 - 06.2021
Law Degree Truncated -
ITAM