Karina Ianiuk

• Launched and managed a YouTube channel specializing in comedic parodies of musical hits, achieving 20,000 subscribers in six months.

• Organized and directed all aspects of video production, including scriptwriting, song adaptation, acting, team coordination (100+ people per shoot), location scouting, and marketing.

• Collaborated with videographers, photographers, editors, sound engineers, and production teams to create high-quality videos with views ranging from 100,000 to 1.5 million.

• Produced five main videos and additional behind-the-scenes content, managing all post-production processes such as editing, sound, and subtitles.

• Developed and managed an Instagram page with 98,000 followers and a TikTok account with 200,000 followers, creating viral content (Reels and TikToks with 1-2 million views).

• Wrote scripts, shot, edited, and optimized content for multiple platforms, ensuring alignment with platform algorithms and audience engagement strategies.

• Partnered with international and local brands for advertising campaigns across Instagram, TikTok, and Stories, maintaining strong relationships with advertisers.

• Created engaging storytelling content, including podcasts and Telegram bots, while continuously upgrading skills in filming and editing techniques.

• Participated in Ukrainian reality shows and interviews as a guest, further building personal and professional brand awareness.

• Collaborated with public figures and influencers to produce unique projects and expand audience reach.

• Collaborated with the event management team on projects ranging from $10,000 to $72,727.

• Managed the company’s website, Instagram, and social media platforms, creating and curating content.

• Partnered with targetolog, content creators, videographers, photographers, models, and businesses through barter and win-win strategies.

• Organized exhibitions, thematic fairs, and events featuring high-profile Ukrainian brands, media personalities, and TV coverage.

• Developed special offers for the restaurant, hotel complex, and pool area, aligning with event themes.

• Created and executed marketing campaigns, including branded decor, tone of voice, and brand book management.

• Oversaw visual aesthetics, including menu design, staff uniforms, branded inventory, and furniture styling for the hotel and restaurant complex.

• Established marketing plans, KPI frameworks, and team performance evaluations.

• Worked with influencers, drafted advertising strategies, and grew social media followings.

• Produced in-house content (photography, video editing) and ensured brand consistency across all channels.

• Planned and executed events for 10 to 2,000 guests, including weddings, corporate events, private parties, and themed celebrations.

• Coordinated with contractors, vendors, and entertainers, managing contracts, budgets, and timelines.

• Developed event concepts, customized menus, and decoration themes for indoor and outdoor spaces.

• Supervised logistics, including transportation, guest accommodations, catering, and team briefings.

• Managed budgets and ensured high-quality service delivery for private and large-scale events.

• Delivered exclusive, “turnkey” VIP events for high-profile clients.