Results-driven and accomplished pharmaceutical regional business manager with a proven track record of high performance. Recognized for consistently achieving and exceeding sales targets through strategic planning, effective team leadership and a strong focus on client relationships. Adept at navigating complex market dynamics, implementing innovative sales strategies and driving business growth. Demonstrated ability to thrive in challenging environments and deliver impactful results in pharmaceutical sales management. Fluent in English, French and Arabic, with conversational proficiency in Spanish.
Overview
4
4
years of professional experience
Work History
Regional Business Manager
Inizio partnering with Janssen
07.2022 - Current
Successfully managing a team of 12 CVCM virtual territory managers/Inside Sales Representatives for ADHD, Diabetes, Immunology and PLAT
Responsible for team candidate recruiting/screening
Provide continuous competitive selling skills/ Objection handling training, monthly coaching sessions for team development as well as performance evaluations.
Designing and implementing national sales strategies aligned with marketing POA
Developed a detailed onboarding handbook applicable to all Inizio/Janssen new hires
Responsible/Overlook four monthly reports capturing overall team activity
Collaborate with internal teams, Janssen RBMs/Marketing managers and upper management to align on business needs and POA changes
Maintained 100% team retention (2022 & 2023), while focusing on internal talent development strategy.
Executed marketing plans for product promotion and increased brand visibility.
Fostered a culture of continuous improvement driving operational excellence throughout the organization.
Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
Conducted virtual meetings and implemented sales strategies with Primary Care customers, specialists and pharmacists
Analyzed DLD data, pre-call and omnichannel activities to set up call objectives
Built support for Janssen products and influenced customer decision-making to achieve territory sales forecasts and market share growth
Developed and presented a business plan and executive strategies to the regional business manager
Established relationships with customers and leveraged consultative selling skills, technology, and visual aids to influence and achieve sales goals
Developed and implemented customer and patient centric approaches and solutions based on customer needs
Communicated field intel and actionable recommendations to sales and marketing management
Recruited intended HCP audience to CMEs
Participated in cycle and national business meetings and awarded three badges
Achieved the highest ranking at Janssen with 80% open rate for 179 Omnichannel emails in one month
Led a workshop on Omnichannel Best practices shared on ACTO training platform
Achieved 100% rebooking rate with customers
Spent double my yearly allocated budget for customer lunch and learns in 4 months.
Consistently met or exceeded sales targets through proactive engagement in relationship-building activities.
Healthcare Relationship Specialist (ISR ADHD)
Ashfield partnering with Janssen
02.2021 - 01.2022
Promoted pharmaceutical product for ADHD to healthcare professionals and exceeded daily sales quotas/ KPIs
Delivered Client/patient-centric approaches to solve customer objections
Analyzed customer list, trends, and data to monitor growth and identify areas of opportunities
Conducted team meetings, prepared team monthly reports and developed workshops on objection handling, reinvigorating key messages and assertive closes
Served as an onboarding buddy for new ISRs
Participated in diverse training sessions and ranked among the top ten winners in a competitive module
Achieved 5% point increase in customer retention
Earned a star award for collaborating with the analytics team to overhaul the ISR team’s customer list in the absence of the marketing manager
Awarded “Quality” star award in the first month of onboarding, two star awards for “Partnership” and “Expertise”, along with being recognized as Representative of the year 2021.
Category Manager
Adonis Group Inc.
08.2019 - 02.2021
Coordinated with suppliers to promote items, ensure stock availability, approve price changes, and manage new listings in Ontario
Increased overall category sales by developing and executing strategic merchandising plans.
Reviewed product sales quarterly, worked on SKU optimization and implemented new pricing and marketing strategies
Attended Grocery Innovations Canada 2019 conference to ensure product variability across the Adonis banner
Implemented data-driven pricing strategies to maximize profit margins while remaining competitive in the marketplace.
Managed a diverse portfolio of products, ensuring optimal mix between high-margin items and cost-effective options for customers.
Coordinated with store operations teams to ensure proper execution of merchandising plans at the store level, driving consistent brand presentation across all locations.